Posts tagged golf
A Q&A With PGA Professionals: Choosing a Date & Format
 

Our PGA Q&A blog series leverages the knowledge, experience, and expertise of GolfStatus’ in-house PGA Professionals: Cash Dinkel, PGA and Jason Meininger, PGA. This series installment dives into two topics that play a critical role in a tournament’s success: choosing a date and tournament format.

A headshot of PGA Professional Cash Dinkel

Cash Dinkel, PGA

A headshot of PGA Professional Jason Meininger.

Jason Meininger, PGA

 

Q: What are some things tournament organizers should think about when choosing a time of year for an event?

Cash Dinkel: Big things are weather, daylight, and what else is happening in your community. You want a window where people can actually commit, the course is in good shape, and you’re not fighting holidays, school schedules, or peak vacation weeks. And if you’re trying to maximize sponsorships and attendance, avoid dates where every other nonprofit in town is doing the same thing.

Jason Meininger: I would avoid holidays, like the Fourth of July and Labor Day. I would also probably stay away from the warmest month in your area (July is usually the warmest month where we are in Nebraska) to avoid the heat, unless you play early in the day.

Q: How about choosing a day of the week?

Cash Dinkel: It really comes down to your audience. If it’s corporate-heavy, weekdays are usually easier because people can justify it as a work/networking event. If it’s more community/family-driven, Fridays and weekends can work, but weekends are harder for courses and sometimes harder for golfers who already have plans. Price and course availability are also factors. Weekends are premium times for the courses, which could lead to a higher per-player cost. Private courses may only be available on Mondays, when they are typically closed to their members.

Jason Meininger: In my opinion, it really boils down to cost. It’s more than likely going to be cheaper to have your event on a weekday versus a weekend.

One golfer putts while three watch at a charity golf tournament.

Tournament organizers should consider their audience, price, and course availability when choosing a date for their golf event.

Q: What’s your favorite day of the week to play in a charity golf tournament?

Cash Dinkel: I personally love a Friday or Monday event. It’s an easy excuse to take a long three-day weekend, and then it doesn’t typically interfere with any weekend plans or activities that my family may have.

Jason Meininger: I prefer a Friday afternoon tournament, if the course allows it. That way, golfers can work a half day before leaving to play in the event.

Q: What was your favorite day of the week to hold an outside outing at your golf facility?

Cash Dinkel: My favorite day to hold outside outings at my facility was Monday. Monday was perfect because we were closed for normal play, so the event wasn’t interfering with our day-to-day golfers at all. We also usually saw strong participation on Mondays, which gave the whole day a really high-end vibe. And since everyone has to work the next day, those Monday outings typically start early and wrap up earlier, too. The day moves well, keeps the pace in check, and makes sure the golfers are having fun… but not get out of hand!

Jason Meininger: When I was at golf facilities, I preferred to have them on Mondays. That was usually the slowest day of the week, so it was an opportunity for the course to generate additional revenue.

Q: What are generally some of the busiest times of year at a golf facility?

Jason Meininger: Specifically in northern states, you’ll see things start to pick up in April and go through October to November; it’s similar in Canada. In the southern states, March to June are busy, things taper off in the hot summer months, and peak again in the fall through early to mid-December. Places like Florida, California, and Arizona see golf events year-round due to their warm climates.

Cash Dinkel: In most places, it’s late spring through early fall, basically when the weather is consistent, and the course is in really good shape. For most of the U.S., late May through September is usually the sweet spot, and then you’ll also see random spikes around holiday weekends and peak summer travel windows.

Golfers pose for a photo at a charity golf tournament.

Late May through September are prime times of year for charity golf fundraisers.

Q: In your experience, what is the most popular day of the week for charity golf tournaments?

Cash Dinkel: Friday is usually the busiest for charity outings. A lot of groups like the “play golf and roll into the weekend” vibe, and it’s an easy sell for teams and sponsors.

Jason Meininger: It really varies, but I would say Friday or Saturday are the most popular, then Monday (especially at private facilities).


Q: What are the most common tournament formats for golf fundraisers?

Cash Dinkel: The most common ones I see are a four-person scramble, shamble, and best ball/four-ball. Scrambles are the go-to because they keep the pace moving, they’re fun for every skill level, and they help you sell teams and fill a field without scaring off the casual golfers.

Jason Meininger: I would say over 90% of the events we work with at GolfStatus are a four-person scramble format. It really works well to attract casual and avid golfers.

Q: What are some other tournament formats you’ve run into?

Jason Meininger:

  • Best ball: Each player on a team plays their own ball throughout the hole. After the hole is completed, the lowest score or scores are recorded for the team total.

  • Individual: Each golfer plays their own ball, and each player records a score.

Cash Dinkel:

  • Chapman/Pinehurst: Both players hit, swap balls, then alternate shots.

  • Alternate shot: Each team has one ball, and golfers take turns taking shots. It’s definitely harder, but fun for competitive groups.

  • Stableford: This format has points-based scoring and encourages aggressive play.

  • Skins game: Each hole is its own prize, and ties carry over. There’s usually a cash prize for winning each hole.

  • Ryder Cup-style: Teams compete across multiple formats like best ball and alternate shot.

Three golfers on a green at a golf course in the foreground, with four golfers in the background.

Scrambles are a great choice for charity golf events because they appeal to golfers of all skill levels and keep play moving.

Q: What format do you typically recommend for charity golf tournaments, and why?

Jason Meininger: Hands-down, a four-person scramble. A scramble allows people of all skill levels to participate a little or a lot based on their skill level.

Cash Dinkel: By far the best option is a four-person scramble. It’s the easiest format to understand, it keeps golfers in a good mood, it helps pace of play, and it’s the best setup for fundraising add-ons like mulligans, string, throw-a-ball, and all the fun stuff that helps drive more dollars.

Q: Does live scoring work for any tournament format?

Jason Meininger: GolfStatus’ live scoring app works for about 90% of formats, including scrambles. We can create a live leaderboard for almost any format. There are a few more complicated formats that it isn’t able to live score.

Cash Dinkel: Most of the time, yes. Live scoring works great for scrambles, shambles, best ball, and even Stableford if you’ve got it set up correctly. It gets a little trickier with complex formats like Ryder Cups, member-guest, and round robin style formats, but for the typical charity event formats, it works super smoothly.


Ask the Pros!

Do you have a question for GolfStatus’ PGA Professionals? Email it to [email protected] with “PGA Pro Question” in the subject line, and it might be featured in a future blog post or an upcoming GolfStatus webinar!

Planning a golf tournament? You can get started with GolfStatus at no upfront cost—get an event website, online registration, communication tools, premium digital sponsor exposure, revenue-boosting add-ons, and more, plus access to GolfStatus’ responsive in-house client success team (including knowledgeable PGA Professionals and Fundraising Specialists). Click the button to book a meeting and learn more.

 
 
Why Golf Events Work for Associations & How to Succeed
 

Few fundraising events check as many boxes as a charity golf tournament. Golf is unique in that it serves as a powerful business connector, built around relationship-building and strategic networking. Unlike traditional networking events or mixers that last 60 to 90 minutes, golf tournaments provide five-plus hours of uninterrupted face time and engagement, making them one of the most valuable formats in professional member programming. Plus, golf events have the potential to raise significant dollars.

Members love golf tournaments for the opportunity to connect with association decision-makers and industry partners, vendors, and suppliers in an informal setting like the golf course. It removes the stiffness of meeting-room introductions and replaces them with shared experiences, friendly competition, and hours of interaction throughout the tournament.


Association members enjoy lunch as part of a golf event hosted by the association.

Start planning!

Download a free golf tournament planning timeline and checklist for a roadmap to a successful golf event. Plug in your tournament date and get a detailed list of to-dos based on your time to plan.


What it is: A golf tournament presents a chance for your members, people from their networks, and member prospects to build connections over a round of golf. Charge a registration fee for teams to participate and sell sponsorships that cover the event’s hard costs, provide in-kind support, and support your association’s mission.

Why it works: Golf’s popularity continues to surge, and golf tournaments provide great engagement and brand visibility for sponsors. Plus, tech makes planning a successful golf tournament easier than ever, making it an all-around great fundraising idea for associations.

Here are four reasons golf events work so well for associations.

1. Generate Non-Dues Revenue

A golf outing is an ideal way to generate non-dues revenue. Whether your outing channels its fundraising dollars solely back into the association or parts them with a nonprofit beneficiary or beneficiaries, fundraising dollars can be collected from registrations, sponsorships, add-ons like mulligans and raffle tickets, on-course games, and other donation asks. The golf event can also be paired with a luncheon, dinner, a more formal gala, or an auction.

2. Improve Association Member Recruiting & Retention Efforts

Golf outings require participants to field a team, which encourages them to reach out to their networks and naturally leads to new member prospects. If membership growth is a primary goal for your organization, let golf event participants know so they can build their teams accordingly. You can also make the event a member-guest-style outing, so teams include both members of your association and non-members (i.e., prospects). Because of the inherent networking value golf events offer, and the fact that attendees tend to genuinely enjoy them, they’re a great way to keep members engaged and invested in supporting your organization year after year.

Golfers shake hands at the conclusion of an association golf event.

Golf events hosted by an association are a great opportunity to engage with members and prospects.

3. Forge & Steward Corporate Partnerships

Golf events are great opportunities to secure corporate support and further existing relationships. Golf’s inherent connection to business keeps it on the radars of business professionals and in the sponsorship and marketing budgets of corporate entities large and small. The event itself provides focused exposure to your members, which is a great value to corporate partners looking to sponsor and participate.

4. Build Goodwill & Spotlight Community Efforts

Golf is a fun community event that brings people together to enjoy a great day outdoors. It’s also inextricably linked to charity. As an association, your goals are to align interests and support causes that matter to your members, and you can leverage a golf outing to do both while also building goodwill for your organization and advancing its positive reputation in the community.

If your event benefits a specific cause or nonprofit organization, let players and sponsors know how much of their investments will go to this cause and what kind of impact those dollars make. Not only are you raising mission-critical funds for a great organization, you’re also building your association’s reputation and brand as a whole.


Case Study: Louisville Chapter of ASHRAE

The Louisville Chapter of ASHRAE (American Society of Heating, Refrigerating and Air-Conditioning Engineers) provides education to members, promotes students' interest in HVAC&R engineering and technical fields, raises funds for research, and supports the establishment of engineering standards.

ASHRAE has held a golf tournament for several years as a fundraising event, but also to engage existing members and attract new ones. Sponsors from the HVAC industry have jumped at the chance to sponsor the event each year, thgaanks to the valuable exposure they get to their very specific target audience. Tournament organizers leverage the digital sponsorships provided by the event management platform that offered each sponsor much more visibility. Plus, the fundraiser is centered around an event that both the association’s members and sponsors truly enjoy.


Tips for a Successful Association Golf Event

Reduce staff workload with technology. Association teams are often lean, so manually managing registration, team pairings, sponsorship sales, and coordination can quickly overwhelm staff capacity. Event management tech can automate and streamline prep and planning, freeing staff to focus on member engagement and building relationships with sponsors. Be sure your event has a dedicated website and offers online registration. Association members are busy and expect a simple, sleek way to register for any event. They don’t have time to fuss with forms, checks, and mail-in registrations. Plus, everyone’s online these days; it’s the fastest and easiest way to reach both existing and future members and supporters.

Match your goals with the event’s caliber. Consider the venue, price points, sponsorship options, and other key items as you start planning, and be sure they align with your goals. If your association has the opportunity to attract high-capacity members and big-time sponsors, be sure the caliber of the event is aligned with that opportunity. Be aware that positioning your outing as a high-end corporate entertainment event ensures that members gain substantial value from attending, making them willing to invest in supporting and participating in the event.

Make it inclusive and low-pressure. Choose a scramble format to appeal to golfers of all skill levels. Scrambles remove the intimidation factor for first-timers and ensure healthy competition for seasoned golfers. You might even add a fun theme to the tournament to drive excitement and make it memorable.

Turn up the fun. Incorporate on-course contests like longest drive, closest to the pin, hole-in-one, best-dressed team, or games to boost the fun factor. Add prizes for tournament and contest winners to help increase engagement and give members plenty of shareworthy moments for post-event conversation.

Boost revenue: Build on-course games, challenges, and contests into the tournament. These additional tournament components add more fun, draw additional attendees, offer more sponsorship opportunities, and boost revenue. A hole-in-one contest is a great example—a high-end prize is most certainly a draw for golfers, and you can sell a sponsorship to cover the cost of the hole-in-one insurance in case someone hits the lucky shot.

Offer sponsorships that businesses can’t resist. Your association’s membership is premium access for industry suppliers—and they know it. Corporate partners want visibility with your membership base, making golf tournaments ripe for high-dollar sponsorships. Offer high-end sponsorship opportunities like branded pin flags, hole-in-one contests, hole sponsorships, and tech-based exposure. Provide exposure through physical and digital channels so sponsors get quality, cross-channel impressions that drive tangible results like web traffic and genuine inquiries.

A branded pin flag at an association golf event.

Branded pin flags are a high-end sponsorship that offers unique visibility at your association’s golf event.

Tailor sponsorships to meet business goals. Businesses likely have specific goals or outcomes in mind when it comes to sponsoring events. You can help them meet those goals by working directly with them to create a tailored sponsorship opportunity that’s mutually beneficial and features options for their involvement. For instance, you might offer the chance to mingle with golfers before, during, or after the event. It’s essential to keep lines of communication open and not take a one-size-fits-all approach. Be willing to be flexible and design sponsorships that fit everyone’s needs.


Work With the Golf Fundraising Pros—At No Upfront Cost

The right tech makes golf events easier and more lucrative than ever. GolfStatus’ golf event management platform seamlessly handles everything from registration, payment processing, sponsor onboarding, and digital exposure to team pairings and hole assignments, golfer communication, and promotion. Get started with GolfStatus at no upfront cost and get a free event website, access to Fundraising Specialists, live support seven days a week, and much more. Book a meeting to learn more!

 
 
GolfStatus Brings Its Industry-Leading Tournament Management Tech to the 2026 PGA Show
 

LINCOLN, NE (January 15, 2026)—GolfStatus, the industry’s leading platform for charity golf tournaments and fundraisers, is making its PGA Show Exhibitor return to the 2026 show, January 20-23 in Orlando, Florida.

GolfStatus’ software streamlines prep and planning for tournament organizers while also saving golf professionals significant time and effort on outside events. GolfStatus’ tournament management platform will be on display at Booth 3093 in the NGCOA Village and in the New Product Showcase.

Attendees are encouraged to connect with the on-site team to learn more about how GolfStatus:

  • Enhances efficiency and organization to save golf staff 10-20 hours of administrative work per outside outing, allowing golf staff to focus on enhancing guests’ experiences.

  • Boosts tournament field sizes for more guests, more pro shop visits, more food and beverage purchases, and more revenue.

  • Improves collaboration and communication with tournament organizers so there are no surprises on event day.

  • Works directly with tournament organizers to provide expert guidance and coaching on marketing, sponsorships, add-ons, contests, and more.

Golf facilities can utilize GolfStatus for outside events at no cost. Book a meeting with Cash Dinkel, PGA, Client Success Director at GolfStatus, to learn more about GolfStatus and how to qualify for a cash referral bonus.

GolfStatus is giving away two Dormie Network Stay and Play packages at the show. Anyone who books and attends a meeting with Cash (either during the show or within 30 days post-show) will be included in a drawing. A second package will be given away in a separate random drawing for those who stop by Booth 3093 in the NGCOA Village.

About GolfStatus

GolfStatus helps nonprofits leverage the giving power of golf to raise more dollars, engage supporters, and do more good. Its robust golf event management platform streamlines golf tournaments from start to finish to save time and enhance the overall event experience for golfers, sponsors, and golf facilities. GolfStatus combines powerful technology with practical golf fundraising resources and industry-leading support to make charity golf tournaments easy, approachable, and efficient for organizations of all types and sizes. Visit golfstatus.com.

 
 
A Q&A With PGA Professionals: On-Course Games
 

GolfStatus’ on-staff PGA Professionals—Cash Dinkel, PGA; Jason Meininger, PGA; and Paul Murcek, PGA—continue to share their insights and experiences in this ongoing PGA Q&A blog series. They’re back for another installment, this time talking about a popular revenue enhancer at charity golf tournaments—on-course games.

Headshots of the three PGA professionals on staff at GolfStatus.

Q: We want to have games on some of the tournament holes. How many is too many? How many do you recommend?

Cash Dinkel: I would say keep it to six or fewer. Four is a great sweet spot. You don’t want to have too many games that it impacts the pace of play too much, but games can be a great way to earn some extra money from golfers.

Paul Murcek: I wouldn’t recommend doing more than six, especially if the games will slow down the tournament’s pace of play.

Jason Meininger: I would say between three and six games is about right. If you have too many, it will slow down the pace of play, and no one likes getting stuck waiting at a hole.

Q: What are some of the best on-course games you’ve seen at charity golf tournaments? What made them great?

Jason Meininger: A few I’ve seen work well at charity tournaments:

  • Beat the Pro. On a par three hole, a Pro (could be the course’s golf pro, a professional golf entertainer, or other person) hits a shot and golfers pay to hit the same shot. They win a prize if their shot is closer to the hole. Golfers feel great if they can beat the pro!

  • Air cannon. Golfers pay $20 (or other amount) to shoot the air cannon as their tee shot. This is really popular—it’s fun to shoot the cannon.

  • Chip into a small pool. Golfers pay to hit a chip shot to land in the pool to win a prize.

Cash Dinkel:

  • Use the Pro’s shot. Each team pays $20 or so and gets to hit their next shot from where the Pro hits their shot. This is very popular on par threes and par fives if the Pro hits the ball a long way.

  • Closest to the pin, long drive, or longest putt contests. Sell a sponsorship to pay for the cost of the prize (and a little extra revenue), and the winners get golf shop credit or another prize.

  • Beat the Pro. Another variation on what Jason mentioned is that each team pays $100 to go against the pro. If the team is closer than the pro on the tee shot, the team gets a one on that hole; if not, the hole is played normally. Another option is to give additional raffle tickets to teams who win.

  • 50/50 putting contest. Set up a medium difficulty putt, maybe 20 to 30 feet. Golfers pay $20 per attempt with unlimited attempts. Everyone who makes the medium difficulty putt then gets to attempt a very difficult putt of 40 to 50 feet. If a golfer makes the difficult putt, they split half the entry fees with the host organization.

A man uses a to by four to putt during an on-course game at a charity golf tournament.

Habitat for Humanity of Columbus, Nebraska features a putting contest at their annual golf fundraiser, in which golfers use various building tools (two by fours, levels, sledgehammers, etc.) to putt.

Q: How about the worst on-course games? Why were they the worst?

Paul Murcek: Any game games where there’s too much time between golf shots. An example is where a golfer has to spin around and make themselves dizzy before hitting a golf shot. Although it is funny, it slows down play, and in the end, slow play is the biggest killer of repeat golfers and sponsors at a golf event.

Cash Dinkel: The String Game. No one wants to hold onto and cut a string throughout the day. Most people don’t grasp the game, and a lot of teams use it differently, making it not ideal.

Q: How do we maintain the pace of play with on-course games?

Jason Meininger: Bottom line—don’t overdo the games, or it will slow down the pace of play.

Cash Dinkel: Make them simple and easy to understand, and don’t do more than six. Games that are a part of normal play (like tee shots or putts) mean it won’t take more time than needed to play the hole.

Paul Murcek: I echo what Cash said about having games or contests that are part of normal play, like closest to the pin, beat the pro on a par three, or longest drive, to not affect the pace of play. Utilize volunteers who understand golf and suggest a window of no more than 15 minutes for a team to play a hole to keep a brisk pace of play (15 minutes per hole on an 18-hole golf course means a round of about four hours and 30 minutes).

Three golf carts are lined up next to a hole at a charity golf tournament.

When done properly, on-course games won’t slow down the tournament’s pace of play.

Q: Will golf course staff help run on-course games, or do I need volunteers?

Cash Dinkel: More often than not, your team will be tasked with staffing those contests. It’s a question to ask the golf facility, but I wouldn’t expect them to do that. They can usually assist you with setup.

Paul Murcek: You will definitely need volunteers or staff members from your organization. In my experience, golf course staff won’t help with on-course games in most cases.

Jason Meininger: Course staff will usually not run the games for you, so getting volunteers is the best option.

Q: Do golf facilities generally have any restrictions on the on-course games allowed? If so, what are they, and how can we work with the facility to make everyone happy?

Cash Dinkel: I’ve never heard of a golf course limiting on-course games. If there are concerns about pace of play or the need to protect the integrity of the course, they may say no to some on-course games. So make a point to communicate with the course what your plans are for games and contests, so there are no surprises on the day of the event.

Paul Murcek: Not to my knowledge, but every golf facility is different and may have different rules. Ask the pro if they have games that are not allowed.

Jason Meininger: I have never heard of a course restricting the number of on-course games, but like the other two said, be sure to talk with the golf staff to be sure.


Ask & Work With the Golf Fundraising Pros!

If you have a question for GolfStatus’ PGA Professionals, send it in an email to [email protected] with “PGA Pro Question” in the subject line!

Nonprofits, charities, and third parties holding golf events to benefit one can qualify to use GolfStatus’ tournament management software at no upfront cost. Our in-house team of golf fundraising experts, including PGA Professionals and Fundraising Specialists, is here to help save you time and raise the most money possible. Get started with GolfStatus by booking a meeting with our team—click below!

 
 
Branding Your Charity Golf Tournament: Why It Matters and How to Nail It
 

by Jen Wemhoff, Communications Manager at GolfStatus

There’s an important golf tournament to-do that often gets lost in the shuffle of securing a golf facility, promoting the event, recruiting sponsors, registering golfers, and finalizing details: branding. And while it might just seem like just one more task to cross off your list, branding plays a critical role in the success of your golf event.

An arch bearing the brand color and logos for Project Purple greets golfers as they arrive at the golf fundraiser.

Branding your tournament is a key factor in its success! Project Purple uses consistent brand colors and the organization’s logo in its golf tournament branding.

Branding your tournament is more than just slapping your logo on a flyer and calling it a day. Strong, consistent branding can elevate your tournament in big ways, building credibility, making your event more recognizable, helping attract sponsors and participants, and giving you a more professional, polished look. 

Let’s break down why branding matters for your tournament and how to build a cohesive brand—no design degree required.

Why Branding Matters for Your Golf Event

1. It Builds Trust

A clean, consistent visual identity helps people take your tournament seriously. When your materials look polished, potential sponsors, golfers, and donors are more likely to want to be part of it. They see that you’ve put care and thought into your event, and they can assume the overall tournament experience will reflect that, too.

2. It Creates Recognition

If someone sees your tournament’s logo on a flyer, then again on a social media post or in an email, and again on a t-shirt—guess what? They’re more likely to remember it! Branding keeps your tournament top-of-mind, helping grow participation and support for your mission.

 

3. It Makes Your Event Stand Out

There are a lot of charity golf tournaments out there. And while that’s certainly not a bad thing, it does make it a bit harder to stand out. That’s where branding comes in. Good branding makes your tournament pop. Whether it’s a clever logo, a bright color scheme, or a unique event name, these elements help make your tournament memorable.

4. It Improves Your Marketing

Clear branding makes it easier for you and your team to create marketing materials that look good and work well. From social posts to printed flyers to digital ads, branding helps ensure your marketing efforts are cohesive and easily recognizable by potential golfers, sponsors, and supporters.

Your Tournament’s Brand: What It Should Include

There’s good news for tournament organizers who don’t have access to a designer or a creative team: you don’t need a huge style guide or agency-designed logo to build an effective brand for your charity golf tournament. Simply start with these key elements:

Event Name

Give your tournament a name that’s fun, catchy, and theme or mission-related to help the event stand out and be remembered. Some examples from tournaments powered by GolfStatus:

  • Fairway to Heaven Memorial Golf Scramble

  • Survive & Thrive Golf Classic

  • Drive Out Hunger Golf Classic

  • Tee Off for Hope

  • Habitat FORE! Humanity

  • Putt Putt Fore Puppies

  • Drive to Cure Cancer Golf Classic

  • Drive for Hope Golf Outing

  • Teeing Up Tomorrow

  • Chip In for Children’s Charity Golf Outing

  • Birdies for Bravery

If your cause doesn’t lend itself to a punny name, don’t sweat—simply including your organization’s name or mission in the name can be just as powerful for branding.

The home page of the Survive & Thrive golf tournament website is shown on a laptop computer.

Your tournament’s name and logo should appear on all promotional materials, including your event website.

Logo 

Use your nonprofit’s existing logo or create a unique one for your tournament. Keep it simple, scalable (so it looks good no matter where or what size it’s used), and legible. If you choose to create a separate logo specifically for the golf tournament, be sure that it complements your organization’s overall branding if and when they’re used together.

Color Palette

Choose two to three colors and use them consistently in all materials. Online tools like Coolors or Canva’s color palettes can help you narrow in on colors that look sharp and work well together. Again, it’s a good idea to choose a palette that’s in harmony with your organization’s logo so they don’t clash when used in tandem.

Typography

Stick with one or two fonts that are easy to read. You don’t need anything fancy, but it’s a good idea to avoid ornate script or overly decorative fonts. Consider using bold or all caps for headlines, and a clean sans-serif font for body text.

Imagery

Use consistent imagery, such as golf-themed icons or graphics, mission-related photos, or high-quality shots from previous golf tournaments. Bonus points if you can feature people having fun on the golf course!

Four people pose at a glow-in-the-dark golf tournament next to golf carts decorated with lights.

Assemble imagery from past years’ golf tournaments that emphasize the event’s brand, like the above image from a glow-in-the-dark golf fundraiser.

Branding Tips for Non-Designers

You don’t need to be a design pro to create a great-looking brand for your charity golf tournaments. Try these tips:

Use Canva (Or a Similar Tool)

Canva is a non-designer’s best friend. It’s free (with an upgraded paid Pro version), easy to use, and packed with great-looking templates for flyers, social posts, email graphics, posters, and much more. You can upload your logo, save your colors and fonts, and keep everything consistent across your tournament’s promotional materials.

Create a “Mini” Brand Guidelines Document

Put all your tournament’s visual elements, including logos, colors, fonts, and a few sample images, in one simple document. This makes it easier to keep everything aligned and share with volunteers, board members, or sponsors helping with marketing. You might also consider creating a shareable Google Drive folder (or other file sharing platform like OneDrive or Dropbox) where the guidelines document and all the branding elements are stored for easy access.


Free Templates

GOLF TOURNAMENT PROMOTIONAL FLYER TEMPLATES

Save time and create polished, professional-looking flyers to market your golf tournament with these free templates. These editable Canva flyer templates are designed to help you drive participation, boost event visibility, and make your tournament look great—no design skills required. 


Get the Templates


Stick to Your Chosen Colors & Fonts

Resist the urge to go rogue with your design choices! Consistency is what creates a recognizable brand, so use the same colors, fonts, and design style everywhere, from your promotional emails to your event signage.

Make it Legible

Design rule number one: If people can’t read it, it doesn’t work. Use high contrast (think dark text on a light background), avoid crowded layouts and clutter (white space is your friend), and don’t overuse fancy fonts to make all your pieces as readable as possible. 

Use Your Branding Everywhere

A koozie with the logo for the putt putt for puppies mini golf tournament.

Include your tournament logo on player gifts like koozies to reinforce the brand and make your event more memorable.

You’ve gone to the effort of creating a brand for your event, so make sure you use it everywhere! It should be front and center on:

Branding & Sponsorship Go Hand-in-Hand

Your tournament’s branding doesn’t just help you look good—it can also help you raise more money. A strong, professional look makes your event more attractive to sponsors. It gives them confidence that your tournament will be well-run and their logo and brand will be presented in the best possible manner.

When pitching tournament sponsorships, consider using branded mockups when possible to show how their logo will appear on signage, cart signs, or social posts. The better your branding, the easier it is for sponsors to picture their brand alongside yours.

Final Thoughts

Branding your golf tournament doesn’t have to be complicated. With a few simple elements and a little bit of consistency, you can create a strong, professional visual identity that builds trust, attracts attention, and sets your event up for success.

Even if you’re not a graphic designer, tools like Canva and clear intention can go a long way. And remember: good branding isn’t about being flashy, it’s about being clear, consistent, and authentic to your mission.

Need help streamlining the rest of your tournament? GolfStatus makes it easy to build out a professional-looking event website (complete with your branding), manage registrations, and handle sponsor visibility all in one place.

 
 
A Q&A With PGA Professionals: Live Scoring & Logistics
 

GolfStatus’ on-staff PGA Professionals—Cash Dinkel, PGA; Jason Meininger, PGA; and Paul Murcek, PGA—have years of experience running golf tournaments from the facility point of view, in addition to working with nonprofits to plan and execute golf fundraisers. Their insights have been shared in our PGA Q&A blog series. This installment touches on how to narrow down and choose a tournament date and how to integrate live scoring into your event.

Q: What’s the best way to negotiate a good price with the golf facility?

Paul Murcek: In my experience, most facilities don’t do any kind of negotiating on price. If you are able to get them to negotiate at all, that’s a win for your nonprofit, in my opinion.

Cash Dinkel: Since the pandemic, golf has exploded in popularity, with the number of rounds played annually setting records. Because golf facilities can fill their tee sheets with normal play, they may be less likely to give discounted prices to events. That being said, look at ways to bundle offerings from the facility to get a better price. For example, if you're getting food and beverage, player gifts, or anything else extra from the facility, it’s worth asking if you can bundle that into player pricing to see if you can get a better rate.

Jason Meininger: This can be difficult, as most courses have a set price they charge for outside outings like charity golf tournaments. And with the popularity of golf right now, it’s unlikely they will be willing to come down on price. My best advice would be to see if the course has a slow day during the week that’s typically not filled with an event, and see if they are willing to negotiate on price just to fill the tee sheet for that day.

A man tees off while three others look on at a charity golf tournament.

If you’re using the golf facility for food and beverage, player gifts, or any other extras, you might be able to negotiate a better rate.

Q: What are some factors I should consider when choosing a date for my golf fundraiser?

Jason Meininger: First, check with the course on their availability. Spring and fall event dates may be more readily available—and can be the best options weather-wise to have a tournament.

Paul Murcek: Reach out to the golf facilities at least six or so months before your event date to get the best availability. Keep weather in mind—the best weather months for a majority of the country are June and September. Another thing to keep in mind is that these months generally have the most tournaments, so there could be added competition for golfers and sponsors.

Cash Dinkel: I’d say these are the biggest aspects to consider when picking a tournament date:

  • Other local events: Check local event calendars to make sure you aren’t hosting your tournament on the same day as other large community events.

  • Pricing: Pricing will be higher in the summer months and on weekends.

  • Weather: Shoulder season (spring and fall) may be less expensive, but the weather can be unpredictable.

  • Other organization events: If your organization hosts other fundraising events, make sure there’s adequate time between them to avoid donor fatigue.

Q: In your experience and opinion, what’s the best day of the week for a charity golf tournament?

Cash Dinkel: Friday. You may or may not get charged weekend pricing, but a lot of golfers are willing to take a Friday off and make it a three-day weekend, and you’re likely going to see higher participation. Monday is also a great day, but without the chance of weekend pricing and the same benefits as a Friday tournament for a three-day weekend.

Jason Meininger: If you can find a course with availability, I’d say a Friday afternoon or Saturday.

Paul Murcek: I agree with Cash on Mondays or Fridays and giving your golfers the opportunity to have a three-day weekend. That being said, Friday can be considered a weekend day and will cost more. If you are booking a tournament at a private golf facility, likely the only day available is a Monday.

A man tees off during a charity golf tournament held in the fall.

Shoulder season—spring and fall—can be a great option for your charity golf tournament.

Q: How do I determine the tournament’s schedule?

Cash Dinkel: The golf facility can help you pick the ideal starting time and slot out the schedule. In the hot summer months, morning starts are ideal. During shoulder season (spring and fall), later starts help ensure the warmest temps for play. Once you have determined a starting time, you can build out the schedule for the day. I recommend allowing two hours for check-in, registration, and warm-up. Most facilities will allow volunteers to arrive two hours early to set up. Some golfers like to arrive early to give themselves extra time to warm up, mingle, or check out auction items or raffle prizes. It’s a good idea to schedule announcements for 15-20 minutes before the start time. Post-event timing depends on when the round finishes—most likely four-and-a-half to five hours to play the round. Any meal and awards can take place after golf concludes.

Jason Meininger: Definitely speak to the golf staff to see what the options are. Most likely, they will offer an early morning or early afternoon shotgun start. You can guesstimate that the round will take around 5 hours, so plan your meals and post-golf festivities accordingly.

A screenshot of an event website showing a golf tournament schedule is displayed on a laptop.

Use your event website to share the tournament’s schedule with participants, as well as information about live scoring.

Q: I want to live score my tournament. How do I make sure my golfers participate in live scoring?

Jason Meininger: One way is to tell golfers that their team’s score will not count unless they use live scoring, or you could offer a separate, valuable prize to one of the teams that live scores.

Cash Dinkel: Overcommunicate to the field leading up to the event about scoring. Send multiple emails to registrants giving them instructions on what app to download and how to use the app to score. It’s a good idea to encourage them to download the app ahead of time, if possible. Also, make sure information about live scoring is communicated to players as they check in for the tournament and during announcements right before the start.

Paul Murcek: I say make it mandatory! Tell golfers that you won’t be accepting paper scorecards, and if they don’t live score with the mobile scoring app you choose, they aren’t eligible for prizes.

A man uses his phone to submit his team's scores during a charity golf event.

Communicate information about live scoring to golfers ahead of the tournament, including where to download the app, how to use it to submit scores, and where to find a team’s live scoring code.

Q: My host golf facility has its own live scoring software, but we’ve sold a leaderboard sponsorship, so I want to use GolfStatus’ mobile scoring. What should I do?

Jason Meininger: Simply have a discussion with the golf course and explain the situation. More than likely they’ll be willing to work with you in one way or another, either using your chosen platform or finding a way to add the promised logo placement to their system’s leaderboard.

Paul Murcek: Remember, you are the customer at the golf facility, so they should be willing to do what they can to accommodate. As long as it is not in the contract that you must use the facility’s software, then it shouldn’t be an issue. In the rare instance that you’re forced to use the golf course’s software, make sure they are aware of what you need to have done to meet what has been promised to your sponsors.

Cash Dinkel: This is something that should be communicated to the golf staff right away. As soon as you decide to live score your tournament, connect the golf course staff with the app and platform’s staff to ensure golf staff understands the tools they have at their disposal on event day. Stress to golf staff that you’ve sold sponsorship recognition through live scoring. If the facility is truly interested in helping you put on the best possible event, they will accommodate. If they aren’t willing to use the live scoring system, make sure they know they MUST add logos to the materials that you’ve promised your sponsor.


Ask the Pros!

If you have a question for GolfStatus’ PGA Professionals, email it to [email protected] with “PGA Pro Question” in the subject line!

GolfStatus’ in-house golf fundraising experts, including Fundraising Specialists and PGA Professionals, are here to help your tournament raise as much money as possible for your cause. They’ll help you use GolfStatus’ software to drive revenue and save you and your team time, and offer suggestions and best practices to make your tournament a success. Get started with GolfStatus—with a free event website, revenue enhancers, golf event-specific tools, and much more—all at no upfront cost. Click below to book a meeting with our team to get started!

 
 
A Q&A With PGA Professionals: Tournament Food & Beverage
 

This installment in our PGA Q&A blog series discusses a popular topic for charity golf tournament planners: food and beverage. Food and beverage can play a major role in elevating the tournament experience, but many tournament organizers aren’t sure how to tackle this part of planning. Get insights from GolfStatus’ on-staff PGA Professionals: Cash Dinkel, PGA; Jason Meininger, PGA; and Paul Murcek, PGA.

Q: where do i start in choosing food and beverage for my tournament?

Cash Dinkel: First, determine whether or not you want to have any food and beverage (F&B) associated with your event. Most tournaments we work with offer F&B, and to be honest, it’s become an expectation when playing in these events. Your best bet is to start with the golf facility. Many facilities will have F&B operations on site and will bundle F&B into your tournament package, which makes coordination much easier. Next, determine your budget. You can either wrap the F&B costs into player registrations or sell a sponsorship to cover the costs. Finally, you’ll need to determine if you’ll offer a grab and go/boxed lunch or a sit down meal and if you’ll distribute F&B during play or post-round. Don’t forget to ask about food allergies during registration if you’re offering F&B.

Jason Meininger: Your host golf facility should have a banquet menu for you to choose from and they can offer suggestions on what meals are good options for golf outings. Cost will also be a factor to consider.

Paul Murcek: Start with the facility hosting the event. Some will require that you use their F&B service. Other facilities may allow you to cater a meal or have a sponsor like a local restaurant provide lunch in the cart. Be sure you ask questions when outlining your contract so you and the facility are on the same page with F&B.

Golfers get food from a buffet line at a charity golf tournament.

Q: I’m trying to decide between a public facility and a country club. Is there a difference when it comes to food and beverage?

Jason Meininger: Yes, there will likely be a difference in both the quality, available options, and cost. I recommend getting menu options from private and public golf facilities so you can compare offerings and costs.

Paul Murcek: More than likely a private country club will have more top-tier options for F&B (but they’ll also come with a higher price tag).

Cash Dinkel: Most country clubs have high-level F&B operations in their facilities, which typically mean a higher quality of food and presentation. Because of that, costs are also typically much higher per person. You can also expect a higher level of service at a country club.

Golfers listen to a speaker while enjoying dinner at a charity golf tournament.

Post-golf dinner, drinks, and entertainment help enhance the overall tournament experience for golfers and sponsors.

 

Q: If my host facility doesn’t offer food and beverage, what recommendations do you have?

Paul Murcek: At the golf facilities where I worked that didn’t have F&B options, we had recommendations for several local catering companies to offer multiple price points and food options to meet the needs of all events. So definitely ask the golf facility for ideas and recommendations for caterers.

Jason Meininger: When I ran tournaments, we would work with a dedicated catering company to provide a meal for the outing, or give the organizer the choice to find their own provider. We would often see nonprofits work with a sponsor to donate a meal.

Cash Dinkel: Reach out to local restaurants and catering companies to see if they can provide the F&B the day of your event. They may even be willing to donate food and time for some extra exposure at your event. Be sure to check with the facility to see if they will allow you to bring items they don’t offer on property.

Participants in a mini golf tournament enjoy a complimentary snow cone.

Food and beverage is important at all golf events—even mini golf! Participants of all ages enjoy complimentary snow cones at this putt putt event.

 

Q: What are some ways you’ve seen of tournaments using food and beverage to enhance the tournament experience?

Jason Meininger: Some fun ones I’ve seen:

  • Bloody Mary bar on the range for morning events

  • Mobile food truck with drinks and light food

  • Kegs of beer on designated holes

  • Margarita machines on designated holes 

Cash Dinkel: F&B can really change the tournament and make it memorable for golfers and sponsors. Here are some ideas that I’ve seen work well at charity golf tournaments:

  • Coolers with water, Gatorade, and snacks on all par three holes that are free to grab.

  • Very high-end sit-down plated meals either the night before the tournament or the evening of the event.

  • Grab-and-go breakfast before the event starts, or lunch if it’s an afternoon start.

  • On-course tasting stations of food and beverages. This is great for local restaurants and caterers, and another sponsorship option.

  • Chick-fil-A delivered on the course to golfers as they were playing.

Q: Should we offer food and beverage to volunteers? What about golf staff?

Cash Dinkel: 100% for volunteers. They are donating their time and energy to help your event, so definitely make sure they have food and drink available to them throughout the tournament. It’s also nice to offer the golf staff food and beverage, but definitely not expected.

Jason Meininger: Yes, definitely to volunteers. If there’s enough available, I would offer it to golf staff as well.

Paul Murcek: In my experience, it’s a courtesy to provide food for the tournament’s volunteers, as well as the golf staff.

Golfers sit at tables for lunch before the start of a charity golf tournament.

Tournament organizers can opt for a sit-down meal or grab-and-go options.

 

Q: What is the standard range I can expect for gratuity on food and beverage at my golf tournament?

Paul Murcek: I’d say you can expect a charge of 18% to 20% on large orders at a private golf facility.

Jason Meininger: It really does vary from facility to facility, but I’ve seen 18% to 20% as a standard.

Cash Dinkel: This is totally up to the facility. Most will have gratuity built into the pricing and should be discussed before signing a contract. While I agree with my colleagues that 18-20% is a fairly standard range, be prepared for a wider range depending on the facility.

Q: Do you recommend having drink tickets, complimentary beverages (alcoholic or nonalcoholic), or a cash bar?

Cash Dinkel: Yes to any of the above. Making sure your participants have access to beverages the entire time they are at your event is a must. Most events will have a traditional cash bar. The next most popular option is giving each player one or two drink tickets with their registration, then they can pay for anything from the cash bar after using their tickets. I would say it’s not very common to have complimentary beverages, simply because of the cost. That being said, finding a sponsor to cover the cost of drink tickets for players is a great way to get that cost covered and provide an additional sponsorship opportunity.

Jason Meininger: Most events I’ve seen provide drink tickets. If you can get a sponsor for the beverage cart or bar service, then you could provide complimentary drinks.

Paul Murcek: If you can find a sponsor or sponsors to pay for complimentary drinks, this is a great way to increase the fun of the tournament and keep golfers and sponsors coming back.


Ask the Pros!

Do you have a question for GolfStatus’ PGA Professionals? Email it to [email protected] with “PGA Pro Question” in the subject line and it might be featured in a future blog post or an upcoming GolfStatus webinar!

Get started with GolfStatus at no upfront cost! Get an event website, online registration, communication tools, premium digital sponsor exposure, revenue-boosting add-ons, and more—plus access to GolfStatus’ in-house client success team (including knowledgeable PGA Professionals and fundraising specialists). Click the button to book a quick 15 or 30-minute meeting, a full demo, or get started in the software on your own!

 
 
A Q&A With PGA Professionals: Tournament Planning Basics
 

Planning a charity golf tournament can feel like a big undertaking, but with the right guidance and tools, it’s easier than you think. In this blog series, the PGA Professionals on staff at GolfStatus are sharing their insider knowledge and tips for success. With years of experience running tournaments of all sizes, Jason Meininger, PGA; Cash Dinkel, PGA; and Paul Murcek, PGA know exactly what it takes to organize a successful event.

In this installment of GolfStatus’ Q&A blog series, these Pros break down the basics of tournament planning—from creating a timeline and working with the golf course staff to must-have tools and advice for first-time organizers. Whether you’re new to tournament planning or looking to streamline your process, their tips will set you up for success.

GolfStatus' PGA Professionals swing golf clubs.

The PGA Professionals on staff at GolfStatus, from left: Jason Meininger, PGA; Paul Murcek, PGA; Cash Dinkel, PGA.

 

Q: what’s a typical schedule for a charity golf tournament?

Jason Meininger: Start with your tee off time and build the schedule around that. Here’s an example for a 1:00 p.m. shotgun start:

  • 11:00 a.m.: Check-in and registration, driving range open

  • 11:00 a.m. - 1:00 p.m.: Lunch served

  • 12:45 p.m.: Call to carts, welcome, and instructions

  • 1:00 p.m.: Shotgun start

  • 6:00 p.m.: Dinner and awards

Cash Dinkel: In my experience, morning starts are most common and a great option for charity tournaments. For example, open registration at 8:00 a.m. for a 10:00 am shotgun start, with a meal and awards following golf (if applicable). I usually recommend advertising to golfers that announcements will begin 15 minutes prior to the start of the tournament so people aren’t getting there late.

An individual prepares to get in a golf cart at the start of a golf tournament.

Q: What does the golf staff typically take care of on tournament day?

Paul Murcek: Usually they’ll take care of getting the golf carts set up and ready to go before kickoff and help you with any format or scoring announcements. They’ll also help with scoring and finalizing the results for awards.

Cash Dinkel: Golf staff will take care of printing materials like cart signs, scorecards, rules sheets, and live scoring instructions and getting them placed on golf carts. They often help with contest set up, scoring the event, and determining the winners. Depending on the facility, they may also make sure any necessary tables, chairs, tents, hole signs, pin flags, etc. are set up and ready to go.

Jason Meininger: It really varies from course to course. At a municipal, public course, they likely aren’t able to help as much as at a high end private golf club. Private facilities will do pretty much anything you need—set up carts and the driving range; produce scorecards, cart signs and rules sheets; make announcements; figure out winners; and hand out prizes after the round, if needed.

Q: in your experience, what tools are the most useful for planning a successful golf tournament?

Jason Meininger: Number one is an event website. It makes it so much easier to track payments, registrations, sponsorships etc. Number two is having a realistic budget and fundraising goal. This helps you set your pricing and get an idea of all of your tournament’s costs so you can see if it will be profitable.

Cash Dinkel: Online registration is a must-have, both for the time-savings involved for the organizer and to make it easy on the golfer or sponsor to register. I’d also say planning guides and resources from golf fundraising experts, plus live scoring to improve the overall player experience.

Paul Murcek: I’d say learning from others that have had tournaments is a great help in being successful. Lean on your Golfstatus client success rep and register for a couple of GolfStatus’ monthly webinars to hear from golf and fundraising experts.

Two people look at the event website of a golf tournament on a computer screen.

Q: What are some things you wish organizers knew when planning a golf tournament for the first time?

Cash Dinkel:

  1. It takes a team. Organize a committee to help shoulder the load, and don’t be afraid to delegate responsibilities.

  2. Use your networks! Ask anyone and everyone you, your committee, staff, board, and volunteers know to play in the tournament, become a sponsor, volunteer to help, or just spread the word about the event.

  3. Don’t set expectations too high for the first year of a tournament. You can absolutely make money in year one, but be realistic in your goals.

Jason Meininger:

  1. Start planning early, at least six months before the tournament date.

  2. Have a committee to help with promoting and running the event, especially on tournament day.

  3. Recruit volunteers to help.

  4. Golf tournaments can be a lot of work—remember you’ll get out of it what you put into it.

  5. Marketing your tournament is essential. Use free channels like social media and email campaigns.

Paul Murcek:

  1. Start early—procrastination is your worst enemy!

  2. Create a sponsorship for every expense you have.

  3. The more sponsorship options you have available, the better chances you have to appeal to potential sponsors.


Ask the Pros!

If you have a golf tournament or fundraising question for our PGA Professionals, email it to [email protected] with “PGA Pro Question” in the subject line! It just might make a future blog post or be answered on an upcoming GolfStatus webinar.

GolfStatus makes charity golf tournaments easier and more lucrative than ever. Whether you’re planning an event for the first time or looking to upgrade an existing tournament, GolfStatus’ tech and golf fundraising experts are here to help. Best of all, nonprofits can qualify to use GolfStatus’ tournament management software at no upfront cost through our Golf for Good program. Click the button to get started!

Get Started With GolfStatus!

Book a demo

 
 
How to Get Approval to Use Tech for Your Golf Tournament
 

by Jen Wemhoff, Communications Manager at GolfStatus

Technology has transformed the way nonprofits and other organizations plan and execute charity golf events, by streamlining processes, increasing participant engagement, and raising more money for important causes. But for many nonprofit organizers, implementing new technology for your golf tournament may require approval from superiors or a board of directors. If you’re in this boat and ready to jump on board with time-saving tech, here’s how to successfully get buy-in from decision-makers.

A group of people sit at a table as they plan their charity golf tournament.

1. Identify the problems technology will solve

Before getting into the weeds of the features and benefits of the tech platform, start by framing the conversation around the problems it will solve for your tournament and the planning team. Are you spending a ton of time manually processing registrations and payments? Are you bouncing between siloed tools and platforms that create cumbersome processes? Are you spending more time sending payment receipts than promoting your tournament or connecting with sponsors? Is it difficult to communicate with and engage participants?

Example:

“We’re currently manually processing tournament registrations and payments, which takes significant time and leaves room for error. Using a golf-specific event management software would automate this process, giving staff more time to focus on selling teams and sponsorships.”

2. highlight how technology boosts efficiency & revenue

A solution that increases efficiency and revenue from your golf tournament is sure to get the attention of decision-makers! Explain how a tool that’s built just for golf events can help increase the overall impact of your charity golf tournament by:

  • Saving time. Automate repetitive tasks like registration, payment processing, donation receipts, registration closing dates, and more.

  • Increasing engagement. Tech that includes communication tools and solutions like live leaderboards offers increased engagement with golfers and sponsors, which creates a stronger connection to your nonprofit’s cause.

  • Raising more money. The right tech platform brings opportunities to drive revenue, like online donations, a round-up feature at checkout, exclusive sponsorships, premium digital exposure, and add-ons.

  • Simplifying post-tournament accounting. If you’re a third party holding a golf tournament to raise money for a charity, your platform can function as the “bank” for the event. Funds are collected and held throughout planning and can be distributed directly to the charity after the event.

Example:

“Golf event management software can save our planning team 40 hours or more and help bring in an extra $4,000 or more in additional revenue.”

A screenshot of a golf tournament's registration screen is shown on a laptop.

3. share real-world examples from other nonprofits

Nothing drives home how well a tool works than showing how your peers have benefited from it. Show decision-makers how other nonprofits and events have successfully adopted tech for their golf events and the positive ROI they experienced. Seek out case studies, talk to other golf tournament organizers, or look at online reviews (such as Google or Capterra) to help make your case.

Example:

“The Golf Fore Kids Classic cut their administrative time in half by using golf event management software and sold out their sponsorships thanks to the extra digital exposure provided by the platform.”

4. provide a cost-benefit analysis

Many boards or leadership teams will likely have concerns about the cost of implementing a new technology—both in terms of the cost to use the software as well as staff time spent learning to use it. Prepare a cost-benefit analysis that outlines upfront costs, any additional fees or estimated costs, and the projected benefits to help alleviate financial concerns. Compare all costs to the potential revenue increase and savings on time and effort.

Example:

“The golf event software I’m exploring comes with no upfront cost and minimal processing fees, which we can pass along to golfers and sponsors. There’s no risk to us to try it.”

Two men look at a phone on a golf course.

5. demonstrate how tech enhances the tournament experience

Your organization’s decision-makers will likely be interested in how any technology will impact tournament participants and the overall experience. Demonstrating how it will improve the experience for golfers, donors, sponsors, and volunteers is a key part of getting their approval. For instance, golfers and sponsors expect online registration with secure payment processing and a simple checkout process. Other experience-enhancing features might include live scoring and leaderboards, online donations, and a donation tracker.

Example:

“Golfers and sponsors will have a better experience with online registration, live scoring, online donations, and digital sponsor exposure, which increases the likelihood that they’ll come back year after year.”

6. Get them to see a demo or explore the software

The best way to convince your team? Let them see it in action! Book a quick demo so they can ask questions firsthand or share access to the software so they can explore it on their own terms. Either way, they’ll see the platform’s benefits and capabilities to ease their concerns about making the jump to a new tool.

Example:

“We can schedule a quick 15-minute call with an account rep to go over the highlights of the software and you can ask questions and have your concerns addressed.”

A man wearing a headset gives a software demo at a computer.

7. overcome red tape & bureaucratic hurdles

In many organizations, even the most beneficial changes can face obstacles due to red tape or bureaucratic processes. While it can be frustrating, you can take steps to navigate these challenges:

  • Anticipate blockers. Understanding the processes will help you prepare for approval, particularly if multiple departments are involved. By identifying delays ahead of time, you can proactively account for them. These might include legal compliance checks, approval from finance or accounting, and a sign off from IT.

  • Get the buy-in of key stakeholders. Decisions can be delayed when certain leaders aren’t fully on board. Talk with the necessary individuals or departments ahead of time to explain the benefits and address any concerns at the outset.

  • Create a clear implementation plan. Provide a step-by-step plan with timelines and how the tech will be integrated with minimal disruption in the day-to-day operations and the overall tournament flow.

  • Address concerns head on. Change can be scary, so think through potential objections and offer clear solutions that address concerns about switching to a new tech tool for your golf event.

  • Be patient—but persistent. Overcoming red tape is an exercise in patience, but also in following through. Find a balance between keeping the tech proposal top-of-mind while allowing it to work through the system.

Example:

“I’ll work with finance and IT to get their blessing first, then create an implementation plan that includes ample time for staff training ahead of the golf tournament, and follow up regularly with department heads to keep this request moving forward.”

Other things to mention

  • Support. They’ll want to know if there is a team of knowledgeable, responsive folks available to help troubleshoot, provide coaching, and assist you and your golfers—and if there’s any cost to access the support team.

  • Security. You might discuss the tech provider’s security standard, such as PCI-compliance (for credit card transaction) and data privacy.

  • Long-term benefits. Share how easy it is to copy an event each year so there’s no need to start from scratch. This takes advantage of processes and event infrastructure that have already been built, ultimately saving your team time.

Next Steps

Getting approval to implement new technology for your charity golf event comes down to clearly communicating its benefits, addressing concerns, and showing how it can lead to greater success for both the event and your nonprofit as a whole.

A platform like GolfStatus, which is built specifically for golf events, is a great option to streamline your tournament from top to bottom. It starts with an event website with integrated online registration and payment processing, built-in time-saving automations, and opportunities to raise thousands more dollars. Nonprofits and third parties planning charity golf events can qualify to use GolfStatus at no upfront cost through the Golf for Good program.

Book a Demo to Get Started With GolfStatus!