Case Study

Golf for Hope Tournament Lights Up Fundraising for Suicide Prevention

The Arizona Chapter of the American Foundation for Suicide Prevention (AFSP) is a driving force for suicide prevention, education, and support within Arizona. With a mission to save lives and bring hope to those affected by suicide, the chapter provides outreach opportunities, survivor support resources, educational prorams for schools and workplaces, and events like community walks and the annual golf fundraiser.

Held at night to escape Arizona’s intense heat and provide a unique, engaging experience, Golf for Hope’s glow-in-the-dark format features glow-in-the-dark golf balls, illuminated pin flags, and glowing signage. As the event steadily grew, so did the logistical challenges and the need for better processes and tech tools than the chapter’s CRM could provide without incurring significant costs.

Download the full case study to see how AFSP Arizona turned an ambitious vision and tech from GolfStatus into a standout, growing event.

KEY TAKEAWAYS:

  • How a glow-in-the-dark theme transformed a traditional tournament into a memorable experience that participants couldn’t stop talking about.

  • How GolfStatus simplified registration, sponsorship management, and day-of logistics, saving hours of time for the planning team.

  • How organizers boosted sponsor engagement through the GolfStatus platform and unique on-site recognition.

  • Lessons learned and strategies AFSP Arizona plans to use to grow the tournament while maintaining its one-of-a-kind charm.


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