Golf for Hope Tournament Lights Up Fundraising for Suicide Prevention

 
Four golfers pose next to golf carts decorated with glow sticks and lights at the Golf for Hope glow-in-the-dark golf tournament.

The Arizona Chapter of the American Foundation for Suicide Prevention (AFSP) is a driving force for suicide prevention, education, and support within Arizona. With a mission to save lives and bring hope to those affected by suicide, the chapter provides outreach opportunities, survivor support resources, educational prorams for schools and workplaces, and events like community walks and the annual golf fundraiser.


Our work helps people understand that they’re not alone,” Gina says. “We connect people and families who are struggling with resources to help them cope.
— Gina Gillis, Special Events Manager at the Arizona Chapter of the American Foundation for Suicide Prevention (AFSP)

Organizers of the annual Golf for Hope tournament—Gina Gillis, the special events manager and Dave Canham, board member—have deeply personal connections to the cause. Both lost sons to suicide. Held at night to escape Arizona’s intense heat and provide a unique, engaging experience, Golf for Hope’s glow-in-the-dark format features glow-in-the-dark golf balls, illuminated pin flags, and glowing signage.

A golfer tees off using a glow-in-the-dark golf ball while golfers in a lit up golf cart look on at the Golf for Hope charity golf tournament.

As the event steadily grew from just 25 golfers in its first year 2019, so did the logistical challenges and the need for better processes and tech tools than the chapter’s CRM could provide. Gina and Dave turned to GolfStatus to streamline planning and enhance the participant experience—without incurring significant costs.

Curious about the strategies and lessons that made this glow-in-the-dark fundraiser such a success? Download the full case study to see how AFSP Arizona turned an ambitious vision and tech from GolfStatus into a standout, growing event.