Recorded Webinar

Pro Tips for Marketing Your Golf Tournament

May 15, 2024

12:00 p.m. Central

Marketing makes up the largest phase of golf tournament planning. From designing your tournament so that it’s attractive to your target audience to ensuring it’s easily found by prospective golfers and sponsors, a robust marketing strategy is key to a sold out tournament.

Moderated by GolfStatus’ resident golf fundraising expert, Logan Foote, Sales and Education Director, this panel of marketing professionals will explore a wide range of topics aimed at helping tournament organizers maximize their event's reach, participation, and fundraising outcomes:

  • Erica Linguanti, Director of Marketing at Achieve: Erica leads the strategy and execution of all marketing initiatives at Achieve, with an emphasis on helping nonprofits tell their stories digitally. By combining the unique needs of nonprofits with experience from working closely with major “for profit” brands she has developed unique tactics to drive interest for causes and convert it into action.

  • James Martin, CEO and Founder at Rally Corp: James is a 3x tech founder and with over two decades of experience working in the social sector. At Rally Corp, he helps charities and causes rally passionate supporters with a human-centered text messaging platform built exclusively for nonprofits. 

  • Ashley Stahr, Director of Marketing at GolfStatus: Ashley oversees marketing for GolfStatus, along with its sister companies, Dormie Network and CaddieNow. She’s passionate about helping nonprofits leverage the giving power of golf to raise money for important causes through GolfStatus’ tools and resources. Ashley is also the volunteer co-founder for Putt Putt Fore Puppies, a charity mini-golf event.

This webinar is designed for prospective, first-time, and experienced golf tournament organizers looking for practical insights and actionable ideas for marketing golf events. You’ll hear from industry leaders and gain the knowledge and tools needed to make your golf tournament a resounding success!

Key Takeaways:

  • Creative ideas to determine, engage and reach your target audience 

  • Innovative, low-cost promotional tactics that drive registrations, donations, and sponsorships

  • Strategies for leveraging partnerships to broaden your tournament’s scope

  • Digital tools for attracting golfers and sponsors

Presenters:

  • Erica Linguanti, Director of Marketing at Achieve

  • James Martin, CEO and Founder at Rally Corp

  • Ashley Stahr, Director of Marketing at GolfStatus

Moderator:

  • Logan Foote, Sales and Education Director at GolfStatus

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