AFP and GolfStatus Announce Continued Strategic Partnership
 

DATE: January 4, 2024
FOR RELEASE: Immediate
CONTACT:  Natalie Paskoski, Manager of Content, (434) 236 – 5583, [email protected]
GOLFSTATUS CONTACT: Ashley Stahr, Marketing Director, (402) 413-9650, [email protected]

(Arlington, Virginia) The Association of Fundraising Professionals (AFP), the largest association of fundraising professionals in the world, has announced the fourth year of a strategic partnership with GolfStatus, the leading event management platform for charity golf tournaments and fundraisers.

Nonprofit golf events powered by GolfStatus raised over $20 million in 2023, tapping into the $4 billion golf helps raise for charity annually. GolfStatus helps nonprofits leverage this giving power by simplifying and streamlining golf events, helping organizations responsibly collect and manage donor data, securely process donations, engage supporters through a pastime they enjoy and ultimately, raise more dollars to do more good.

Qualifying nonprofits can access GolfStatus’ technology at no cost as part of its Golf for Good program, which helps organizations committed to social good save resources while raising more money for their mission.

“Over the course of our several-year partnership, GolfStatus has provided valuable resources on golf fundraising for the AFP community including blog articles, a Q+A series, and Advancing Philanthropy articles, just to name a few,” said Chris Amos, senior director, business development for AFP. “Their continued presence as a sponsor at AFP ICON is of great importance to AFP and a value-add for our members, who are always interested in learning how GolfStatus can help make their golf fundraisers more impactful and inclusive. All of us at AFP are so pleased to continue to work with GolfStatus as an Impact Partner and look forward to the expertise and guidance they can provide to the fundraising community.”

By connecting golfers to important causes in communities and beyond, golf fundraisers powered by GolfStatus are instrumental in furthering inclusivity and bringing change to the golf industry.

“GolfStatus’ mission is to help nonprofits easily and effectively activate golf as a fundraising mechanism,” says Steve Mattern, vice president of operations at GolfStatus. “We’re honored to partner with AFP to further their core values of inclusivity and ethics in fundraising in the golf space.”

The AFP Partners Program provides participating organizations with year-round opportunities to engage the fundraising community and pursue corporate social responsibility through tangential support of the causes for which they work. Through thought leadership, marketing, content, and professional development channels, AFP Partners position themselves as industry leaders committed to advancing philanthropy and ethical fundraising worldwide. Their financial and programmatic support also enables AFP to develop highly competent fundraisers and educate the public on the industry’s ability to fuel societal change in critical arenas like education, healthcare, community development, equity and inclusion, and countless other missions.

For more information about the AFP Partners Program, contact Chris Amos, senior director, business development, at [email protected].


Since 1960, the Association of Fundraising Professionals (AFP) has been the standard-bearer for professionalism in fundraising. The association works to advance effective and ethical philanthropy by providing advocacy, research, education, mentoring, collaboration and technology opportunities for the world’s largest network of professional fundraisers. AFP’s more than 26,000 members in over 180 professional chapters raise over $100 billion annually for a wide variety of charitable organizations and causes across the globe. For more information, go to afpglobal.org.  


GolfStatus helps nonprofits leverage the giving power of golf to raise more dollars, engage supporters, and do more good. Its robust golf event management platform streamlines golf tournaments from start to finish to save time and enhance the overall event experience for golfers, sponsors, and golf facilities. GolfStatus combines powerful technology with practical golf fundraising resources and industry-leading support to make charity golf tournaments easy, approachable, and efficient for organizations of all types and sizes. Visit https://golfstatus.com/.


Source: afpglobal.org

 
 
Press & NewsGuest User
5 Ideas to Make Your Golf Event More Inclusive
 

Golf’s ongoing popularity has led nonprofits and charities of all types and sizes to jump into the sport as a fundraising mechanism. But as popular as golf has been over the last few years, there are parts of the population—non-golfers, beginners who might not feel confident enough to register for a tournament, or individuals that have another barrier to participating—that might be left out of a standard golf tournament.

Fortunately, there are a number of ways you can structure your golf tournament to make it more inclusive, involving those missing folks who can be converted into donors. No matter how you choose to make your event inclusive, a golf-specific event management platform is a necessity to streamline planning for you and your team. Here are five ideas to consider for your next golf tournament.


1. Choose non-traditional events

Not every golf tournament has to be 18-holes at a traditional golf course. Yes, the vast majority of charity golf tournaments fit that mold, but you might consider an additional golf event, this time with a non-traditional spin. You’ll connect with new segments of your community to raise awareness about your mission and bring in funds for your work. Consider these examples:

  • Putt Putt / Mini Golf Tournament: A mini golf tournament can have many of the same elements as a regular golf tournament, just on a smaller scale. With fewer barriers to entry, a putt putt event is a great option to involve families, non-golfers, and the community at large. The Putt Putt Fore Puppies event, a first-year mini golf tournament, raised over $9,200 for the Capital Humane Society. The tournament sold out both teams (41 four-person teams) and sponsorships (21), with the top sponsorship selling for $4,000. The planning team incorporated on-course games and a raffle to raise extra dollars.

  • Golf Simulator Events: Golf simulators like TopGolf are extremely popular among golfers and non-golfers alike. Much like a mini golf event, there’s a broader audience for a golf simulator event and options to sell sponsorships, charge an entry fee, and leverage add-ons like a raffle or auction. Avery’s Hope, the 2023 winner of Play It Forward, chose TopGolf as an inclusive option to allow the families they serve (those dealing with rare and undiagnosed pediatric GI conditions) to participate.

A woman hits a golf ball into the hole on a mini golf course.

A putt putt or mini golf tournament is a great addition to your fundraising calendar, involving those who aren’t able to participate in a traditional golf tournament.

 

2. include adaptive elements

If your nonprofit serves an audience or has a supporter base that requires specific adaptations, there are ways to incorporate them into a golf tournament. The key here is to know your audience. Start by thinking through any barriers they might face to participating in a golf tournament, physical or otherwise. You could even survey a subset of your donors or constituents to gather information to help guide you in what adaptive elements to offer.

For example, Outlook Enrichment is a Nebraska-based nonprofit that serves the visually-impaired. They paired sighted golfers with visually-impaired golfers to serve as their eyes on the course. What’s more, they offer a blind golfers clinic in conjunction with the golf tournament, with coaches that specialize in working with the blind and visually-impaired. They worked with GolfStatus to make their event website and the entire registration process as accessible as possible to those with vision impairments.

A visually-impaired golfer is helped by a coach on a golf course.

Outlook Enrichment is a nonprofit that serves the visually-impaired. A blind golfers clinic is held with the annual golf fundraiser to help those with a vision impairment try their hand at golf.

When choosing a golf course for your tournament, you might also consider accessibility for those that have mobility issues. Ensure ramps are available, restrooms are handicap accessible, and work with golf facility staff to have golf carts available to accommodate different abilities.

 

3. use beginner-friendly tournament formats

The vast majority of charity golf tournaments utilize the scramble format. Here’s how it works: Each golfer tees off, then the team chooses the best shot and each player hits their ball from that spot. This continues until the ball is holed. The beauty of this format is that it makes the tournament approachable for golfers of all skill and experience levels, from beginners to scratch golfers. One roadblock to participating in a golf tournament, particularly for those who have never played golf before or don’t play often, is the intimidation factor. They have the perception that they’re not good enough to play so they don’t even consider it. The scramble format, whether it’s two or four-person teams, levels the playing field a bit and makes the round much more fun for all golfers.

Another way to encourage beginners or non-golfers to participate is by flighting your tournament. There are several approaches to flighting, which organizes teams into different groups, or flights, based on skill levels so teams or players of similar skill levels are competing against each other. This can happen before or after the tournament, depending on your preference. You might offer a women’s flight or beginner’s flight so folks can choose those options when they register, or you can flight results at the end. Whatever way you choose, flighting can help create an inclusive and enjoyable experience for all golfers. You’ll want to use a tournament management software that allows for easy flighting, so golf staff doesn’t have to manually sort through paper scorecards at the end of the round to finalize the results.

The scramble format is a great choice for charity golf tournaments because it makes the event more approachable for golfers of all skill and experience levels.

 

4. offer golf clinics or lessons

Tacking on a golf clinic or lessons to your golf tournament is a great way to target beginners. Whether you schedule it for immediately before the tournament or a day or two prior, a clinic working on basic golf skills gives beginners the confidence boost they may need to commit to playing in your golf fundraiser. You have the option to include the cost it in the registration fee (after all, even more experienced golfers can use a few pointers to improve their game), charge an additional fee to participate, or find a sponsor to underwrite the whole thing (and give them exclusive naming rights to the extra event!).

Work with the pro at the golf facility you’ve chosen to see if they’re willing to lead the clinic. You could tailor it specifically for beginners or offer a series of clinics for beginner, intermediate, and advanced skill sets.

 

5. add other activities 

To include non-golfers in your golf tournament, consider adding supplemental activities that attract families, spouses, partners, or friends of those playing in the event or members of the community who want to support your organization but don’t want to play golf. Some ideas include:

  • Putting contest

  • Live and/or silent auction

  • Wine tasting event

  • Cocktail hour

  • Movie screening

  • Musical performances

  • Crafts

  • Volunteer activities

  • Meet and greet with nonprofit beneficiaries

  • Speaker or workshop

Two men hold guitars and sing as part of a performance at a golf tournament.

A musical performance can help attract non-golfers to your golf tournament.

These add-ons can occur during the round or just prior to any post-golf awards ceremony or banquet. Pitch the add-on activities to a local business as a sponsorship and highlight the additional exposure they’ll get—both to golfers and to the non-golf attendees.

 

Final Thoughts

Inclusivity is a big deal, especially for nonprofits. Making your golf tournament more inclusive not only gets more folks involved to support your mission, but shows that your organization seeks to involve all segments of your community. As you start planning your charity golf tournament, think through how you can incorporate these ideas to remove barriers for people to support you through golf.


Hit the easy button for your next golf fundraiser

GolfStatus’ tournament management software makes golf fundraisers—of all types and sizes—easier and more lucrative than ever. Save a ton of time with online registration, built-in automations, and auto-generated printouts and raise even more money by leveraging GolfStatus’ exclusive sponsorships, add-ons, and built-in fundraising tools. Plus, our industry-leading support team is here to help every step of the way. Click below to get qualified to use GolfStatus at no cost through the Golf for Good program.

 
 
Bear’s Best Atlanta Leverages GolfStatus to Streamline Outside Events
 
Photo of a golf course tee box and water hazard.
 

Partner Snapshot

Named one of the top residential golf courses in the U.S. and top 10 courses in Georgia by Golfweek, Bear’s Best Atlanta is comprised of iconic holes designed by Jack Nicklaus from around the world. As such, the semi-private club in Suwanee, Georgia offers a unique playing experience, with hole designs from famous golf courses designed by Nicklaus, including Castle Pines, Muirfield Village, PGA National Championship Course, Sherwood Country Club, Shoal Creek, and Glenagles, all in one place.

“It’s a course that has something for every golfer, and that is part of the appeal,” says Jenni Tyler, Event Sales Director at Bear’s Best Atlanta. Recent renovations of the pro shop, clubhouse, and course bunkers give the high-end club even more appeal to members and other golfers in the Atlanta metro area.

 

The Challenge

Bear’s Best regularly hosts charity golf tournaments at its facility. Its unique course offering, attentive staff, and top-notch event experience make it a great choice for local organizations holding golf events. “At Bear’s Best, we’re all about enriching lives and building relationships, and charity tournaments are a big part of that,” Jenni says.

With so many onsite events to manage and execute, Jenni’s sales team and the golf staff needed a tool to streamline outside outings to maximize efficiency but still provide top-notch support for event organizers.

 

The Solution

Bear’s Best is part of the Invited Clubs family of clubs across the U.S. For years, Invited has worked with GolfStatus for each of the club’s Charity Classic events. At Jenni’s previous club, she worked with several event organizers who used GolfStatus to collect registrations, manage golfer and sponsor information, and pass off hole assignments to the club’s golf staff. When Jenni came to Bear’s Best, Invited’s existing relationship with GolfStatus and her previous experience with the platform made it the tool of choice for outside charity tournaments at Bear’s Best.

 
Four golfers walk on the green of a golf course holding putters.
 

The Results

Efficiency & Organization

Outside events are key to golf facilities’ bottom line; but they tend to take a lot of staff time, both on the front end, educating organizers and helping with best practices, and in the days leading up to a tournament, collecting golfer information and creating printouts. “GolfStatus gives us more time,” says Jenni. Instead of spending hours tracking down and inputting golfer names, assigning holes, designing cart signs, and creating reports, “we just log in and are ready to go in about 20 minutes since everything is in one spot.” The platform auto-generates alpha lists, cart signs, and reports, so all golf staff have to do is hit “print” when they’re making their final preparations.

Jenni says the biggest value GolfStatus brings to Bear’s Best is saving time and creating efficiencies. A big part of that is having the golfer information available to the golf staff ahead of time. Because golfers register via an event website where they submit their information and payment, staff don’t have to take that information over the phone or bounce between PDFs and spreadsheets. Everything is tracked and organized in one accessible place. Online registration is great for organizers, too—they can spend their time attracting golfers and selling sponsorships instead of dealing with paper forms, checks, and receipts. “They don’t have to figure out how to get a website set up, set up a Venmo or other way to take credit cards, or deal with payments the day of,” Jenni says.

All tournament-related staff at Bear’s Best, from the General Manager, to Jenni, to the golf pro, and assistant pro, all have logins to GolfStatus so they can make changes and adjustments up until the last minute.


GolfStatus is such a timesaver for managing names, hole assignments, knowing how many guests to expect and carts needed. It lets us prepare for the tournament and have staff ready to provide a great experience all around.
— Jenni Tyler, Event Sales Director at Bear’s Best Atlanta

Live-scoring is another piece of the puzzle for golf tournaments at Bear’s Best. Golfers submit their scores in the free GolfStatus mobile app, which syncs to live leaderboards. Golfers can see current standings, use the app’s free hole-by-hole GPS to get accurate yardage to the pin, and even engage with the tournament’s host organization by making a donation to their cause. On the golf facility side, live-scoring helps staff track the round’s progress so they can be prepared for awards, a banquet, or other activity, and makes finalizing the tournament’s results a breeze. “Live-scoring is so much more efficient in finalizing scoring and getting things ready for awards,” Jenni says.


 

success story: North Gwinnett Dugout Club

The annual North Gwinnett Baseball Golf Tournament has been held at Bear’s Best for years. Organizers signed on with GolfStatus for the 2023 event, and Jenni says they had tremendous success. The previous year, prior to using GolfStatus, only about five teams prepaid when registering for the tournament, which left organizers hunting down teams for payment the day of the event and dealing with no-shows. After signing on with GolfStatus (and qualifying to use it at no cost through the Golf for Good program), they increased their field size to 144, collected all payments ahead of time, and brought even more sponsors on board. “Overall, they raised double what they had in years prior!” Jenni says.

 

best-in-class service

The organizations who host events at Bear’s Best run the gamut in terms of planning experience. “Some come to us and don’t know a thing about golf tournaments, some have been doing events for years,” Jenni says. The great thing, she points out, is that GolfStatus can help both types of events streamline planning from start to finish, stay organized, and seamlessly work with Jenni and Bear’s Best’s golf staff. “Being able to refer people to GolfStatus, who I know will be able to answer questions and provide the same level of service and support that we expect at Bear’s Best, takes so much off of my plate,” Jenni says, adding that GolfStatus also takes some of the pressure off of the organizer.

“We use GolfStatus as a selling point, quite honestly,” says Jenni. “Particularly for brand new event organizers who don’t think they can pull a tournament off, I tell them, ‘Go talk to GolfStatus, they’ll be your backup on things that are tedious so you can focus on networking and marketing the tournament.’” In fact, Jenni says several tournaments have booked with Bear’s Best and come on board with GolfStatus on the same day.

GolfStatus’ in-house support team provides backup to golf facility staff, helping guide tournament organizers as they make important decisions about event format, dates, add-ons, sponsorships, and pricing, with the ultimate goal to have a successful, lucrative tournament. “Both our team and GolfStatus are focused on making every event the best it can be.”

Image of a golf course with a tee box and water hazard visible.
 

invited clubs charity classic

Each club under the Invited Clubs umbrella hosts an annual Charity Classic event, which raises money for Invited Clubs’ Employee Care Foundation and a local charity. Bear’s Best Charity Classic benefits the ECF and First Tee of Metro Atlanta. “We get really excited about the Charity Classic event,” says Jenni. She has personally benefited from the ECF, which supports Invited Clubs’ employees in the midst of crisis such as home loss, death, illness, or domestic situations, so the cause hits home for her. “It’s an amazing resource for employees, but we also want to help youth through First Tee as they’re going through life and learning about golf,” Jenni says.

Running Bear’s Best Charity Classic event through GolfStatus puts Jenni in organizers’ shoes, and she continues to see the value in the platform. “We’re able to be efficient and stay organized while we raise money for great causes,” she says.


 

golf facilities & event planners save time with golfstatus

Golf facilities like Bear’s Best benefit as much from GolfStatus’ tournament management tech as event organizers. Facility staff and the planning team can share access in GolfStatus’ backend to manage golfer and sponsor information, finalize team pairings and hole assignments, and save time from start to finish. Want to learn more about how your organization or golf facility can save time and raise more money with GolfStatus? Hit the button below to get in touch!

 
 
 
Plan a Golf Tournament With Us!
 

GolfStatus’ golf event management platform powers golf tournaments and events of all types and sizes—even mini golf tournaments.

GolfStatus’ golf event management platform powers golf tournaments and events of all types and sizes—even mini golf tournaments.

Leaning on the tournament planning resources available in its online resources library and working closely with the in-house Client Success team, the GolfStatus marketing team planned a brand new mini golf tournament, using the tasks outlined in the golf tournament fundraiser timeline and checklist, to give back to our community and raise money for a local charity. The tournament raised over $9,200 for the Capital Humane Society in our hometown of Lincoln, Nebraska.

A big THANK YOU to our tournament sponsors!

Presenting Sponsor

Sponsors

Golf Ball Sponsor

Certified Piedmontese Logo

Dinner Sponsor

Vanity Fur Logo

Koozie Sponsor

Ross Eickhoff - StateFarm agent

Pin Flag Sponsor

402 Creamery Website Link

Batting Cage Sponsor

Allo Fiber Website Link

19th Hole Sponsor

Raising Canes Website Link

Swag Sponsor

Armature Website Link

Game Sponsor

 

hole sponsors


Post-event update

Lessons learned: The to-do list doesn’t stop once the tournament is done! Post-event follow up and engagement with attendees is super important for ensuring a great experience and building momentum for the next year’s event. Using GolfStatus’ messaging app was a simple way to reach out to everyone in one fell swoop to say thank you, provide a final update, and announce that Putt Putt Fore Puppies will be back again in 2024! Once all of the tournament accounting was reconciled, we were able to present Capital Humane Society with a check for $9,208.15 (which was THREE TIMES what we set for an initial fundraising goal).

We worked on these post-tournament tasks in the last month or so:
  • ✓  Sent a thank you to all attendees via GolfStatus’ platform
  • ✓  Sent handwritten thank you notes to sponsors
  • ✓  Provided hole signs to sponsors
  • ✓  Updated the event website
  • ✓  Reconciled final expenses and income and presented a check to Capital Humane Society
  • ✓  Debriefed with the planning committee
  • ✓  Renewed with GolfStatus for 2024!

OCTOBEr Update

We did it! And it was an amazing day. We hit the jackpot in terms of weather—low 80s, plentiful sunshine, and a slight breeze. Set up and check in both went smoothly. People were eager to buy the games package and raffle tickets through the event website, and we raised $1100 the day of the event just in add-on purchases! Best of all, we were able to make a big check presentation to Capital Humane Society for over $8000! We heard from so many golfers and sponsors about how much fun they had and how they hoped we would do it again.

Lessons learned:

  • As much as we tried to plan ahead so the week of the event wouldn’t be hectic, there were just some tasks that had to wait until close to the event, such as printing alpha lists and making hole assignments.

  • It’s a good idea to avoid mentioning a specific time for post-golf happenings, since the round might take longer than anticipated. We planned an hour for golf, but the round on the Backwoods course (which is significantly more difficult than the Blue course) took close to an hour and half. Those on the Blue course finished in just over an hour, and thankfully were content to mingle, enjoy dinner or a drink, hit the batting cages, and soak in the beautiful weather while waiting for the raffle drawing and awards presentation.

  • Having QR codes for folks to buy raffle tickets and the all-in games package made it super easy to do. We also had QR codes to download the GolfStatus app for live-scoring, since we didn’t use paper scorecards. Live-scoring was a big hit, and sponsors loved seeing their logo in the app.

  • Giving ourselves plenty of time for setup was helpful—we arrived at Adventure Golf about 12:30 so we weren’t pushed to get everything ready before registration opened at 3:30.

  • Running everything through the GolfStatus event website was so helpful in reconciling expenses. Some golfers preferred to pay via cash, but that added a level of complexity for accounting purposes.

  • Getting proofs for printed items is imperative to ensure there are no errors and all items are up to our high standards and make sponsors look good. We had some difficulties getting accurate proofs from a vendor, but our persistence paid off and everything turned out fine (though it did add some unnecessary stress).

  • We truly couldn’t have done without GolfStatus. From easy registration, instant sponsor exposure, premium sponsorships, and the hands-on help from the client success team, GolfStatus was a key part of our success.

We crossed these last-minute to-dos off of the list in the weeks and days leading up to the event:
  • ✓  Held bi-weekly meetings with the planning committee to discuss logistics
  • ✓  Re-opened registration for waitlisted teams
  • ✓  Created QR codes for golfers to purchase raffle tickets and all-in games and to download the GolfStatus app
  • ✓  Created a rules sheet outlining the format and rules for each of the on-course games
  • ✓  Assembled pin flags, hole signs, and golfer swag bags
  • ✓  Worked with our GolfStatus client success rep to make hole assignments
  • ✓  Confirmed and communicated volunteer assignments and committee roles
  • ✓  Finalized the event day schedule
  • ✓  Wrote talking points for the welcome
  • ✓  Pulled together registration table supplies and odds and ends
  • ✓  Communicated with sponsors and registrants to remind them of all-in games packages and raffle tickets

September Update

Lessons learned: Our tournament date is rapidly approaching and we’re in final prep mode. Our promotional push paid off, as we officially sold out the event! It was super exciting to see every sponsorship and team slot sold. As our GolfStatus client success rep had explained to us a few months ago, the majority of teams tend to register in the month or so leading up to the event, and that was the case here. We had a few additional teams inquire about registering after all the slots were filled, so we opened a waitlist. There are currently nine teams on our waitlist, so we’re figuring out a plan for potentially doubling up teams on some holes or even opening the third course at Adventure Golf. As we plan for all the final details and logistics, some of our sponsors have stepped up to provide things like tote bags and swag for player gift bags.

Here are the tasks we accomplished in September:
  • ✓  Sold out our teams!!!
  • ✓  Opened a waitlist for additional teams
  • ✓  Held our monthly tournament planning meeting and set bi-weekly meetings through the tournament date
  • ✓  Worked on recruiting volunteers to run games
  • ✓  Designed and ordered a bunch of items: sponsor banners, hole signs, pin flags, koozies, and golf balls
  • ✓  Checked with Adventure Golf on logistics like A/V equipment and tables
  • ✓  Tracked donated game and raffle prizes

AUGUST Update

Lessons learned: Our summer focus on sponsorships has paid off, as we are officially sold out of sponsor packages! We worked with a couple businesses who were interested in participating in the event to create custom sponsorships, based on their goals and capacities for being part of the tournament. We’re super excited about selling our presenting sponsorship to Sinclair Hille Architects! The presenting sponsorship included GolfStatus’ exclusive Technology Sponsorship. With less than two months to go until event day, we’re working on determining details for on-course games, soliciting in-kind donations for prizes, and most importantly, pushing team registrations. Our team has been posting flyers around Lincoln, reaching out to friends and family who have expressed interest, pushing out email promotions, and utilizing targeted ads and organic social media to get the word out. 

Here are the tasks we accomplished in August:

July Update

Lessons learned: The team focused on securing sponsorships over the past month, relying on personal and professional connections to reach out to businesses. We’ve heard from a couple of potential sponsors that their charitable or sponsorship dollars have already been allocated for the year, which has reinforced the advice to start sponsor outreach early! We’ve been using our new budget spreadsheet template to track revenue and expenses, which has been helpful to reference, and started outlining volunteer needs and the details of the extra games we’ll have on the course.

Here are the tasks we accomplished in July:

June Update

Lessons learned: While we were initially discouraged about the lack of team registrations thus far, we’ve discovered that folks are interested in playing in the event—they just don’t want to commit this far out from the tournament date. Our Client Success team assures us that most team registrations occur within 30 days of the event, and since our tournament isn’t until October 20, we’re still in good shape. That being said, we’re continuing promotion to keep the event on people’s radars and hopefully drive some early registrations and sell additional sponsorships.

Here are the tasks we accomplished in June:
  • ✓  Finalized a promotional flyer
  • ✓  Held a monthly committee meeting
  • ✓  Sold an additional sponsorship (thanks Vanity Fur)!
  • ✓  Determined on-course games
  • ✓  Added a registration package for on-course games to the event website
  • ✓  Continued to reach out to potential sponsors
  • ✓  Continued promotion on social media

May Update

Lessons learned: It was exciting to put on the finishing touches and launch our event website! GolfStatus’ platform made it easy to add graphics, customize verbiage, and set a donation goal. We also worked with Cash, our Client Success rep, to add watch emails so members of our planning team are notified whenever someone registers a team, makes a donation, or purchases a sponsorship. A custom form was added to each registration package to collect preferences on which golf course folks want to play (Adventure Golf has three courses, one of which is definitely more challenging!). We knew that the software was easy to navigate, but have now experienced it firsthand! Now we shift our focus to promoting the tournament and approaching potential sponsors.

Here's what we did in May:
  • ✓  Held our monthly planning committee meeting
  • ✓  Finalized and launched our event website.
  • ✓  Sold our first two sponsorships. (shoutout to 402 Title Services and Certified Piedmontese!)
  • ✓  Had our first team register.
  • ✓  Finalized team registration costs.
  • ✓  Sent our first promotional email.
  • ✓  Started working on a tournament flyer.

April Update

Lessons learned: Divvying up the labor has helped keep planning moving forward at a brisk pace. Monthly committee meetings have been a great checkpoint and opportunity to brainstorm and bounce ideas off of each other. Each planning committee member took ownership of a sponsorship package and determined costs, pricing, and benefits, and will also take point in selling the sponsorship.

At this point, we have two of the three courses booked at Adventure Golf, but are working to price sponsorships so they’re still profitable if we need to scale up to include all three courses (which would be a great problem to have!).

We crossed these items off the to-do list in April:
  • ✓  Field trip to Adventure Golf to scope out the courses’ layout and where we can place signage, registration, tables, etc.
  • ✓  Added imagery and custom text to the event website.
  • ✓  Finalized the tournament logo (and it’s super cute!).
  • ✓  Finalized sponsorship packages.
  • ✓  Finalized team registration costs.
  • ✓  Added details to the budget worksheet to track income and expenses.
  • ✓  Started fleshing out a promotion schedule to implement once the event website is launched.

March Update

Lessons learned: As a first-year event, we’re creating and documenting processes as we go. Without past years’ experiences to draw from, it’s necessary to make educated guesses on a number of components, like fixed costs, expected revenue, sponsor packages, or the number of participants. We also don’t know what we don’t know, but have found that GolfStatus’ online resources and our Client Success team are filling in the gaps. Cash, our dedicated rep, is essentially an extra planning committee member, sharing his experience and expertise.

The good news is that we’re ahead of the game with planning. Cash shared that most tournaments open up registration 60-90 days out from the event date, and we’re on track to open registration sooner than that timeframe, once we determine some details about format and further flesh out sponsorship packages. Our committee members, like most golf event organizers, are trying to balance planning tasks with our full-time jobs and lives.

Here are the tasks we tackled in March:
  • ✓  Finalized a date and locked it in with Adventure Golf (October 20!)
  • ✓  Divided up sponsorships among committee members
  • ✓  Received an education session from our GolfStatus Customer Success rep
  • ✓  Worked on a draft of our event website
  • ✓  Submitted fundraiser information to name Capital Humane Society as a beneficiary
  • ✓  Started working on the tournament logo
  • ✓  Started brainstorming promotion ideas
  • ✓  Created a budget tracking spreadsheet
  • ✓  Started creating a budget
  • ✓  Practiced our putting skills (we do this a lot)

February Update

Lessons learned: Even with a mini golf tournament, there are a lot of moving parts and important things to consider, but the checklist has kept us on task. We’re finding a lot of fun possibilities for a mini golf tournament in terms of add-ons, sponsorship options, and games. After discussions with the planning committee, the original tentative event date needed to be reconsidered due to a conflicting event—which is why it was important to loop the entire team in to help consider decisions from all angles.

Here’s what we accomplished in February:
  • ✓  Finalized the planning committee
  • ✓  Set dates for all remaining committee meetings
  • ✓  Reviewed pricing options for facility rental
  • ✓  Revisited potential event date options
  • ✓  Brainstormed sponsorship and package ideas
  • ✓  Determined a tournament name (Putt Putt for Puppies)
  • ✓  Narrowed down a list of local animal-related beneficiaries
  • ✓  Reviewed several GolfStatus client mini golf events and websites
  • ✓  Started creating a budget
  • ✓  Practiced our putting skills (again)

January Update

Here’s what we did in January:
  • ✓  Set a tentative event date in October 2023
  • ✓  Checked local event calendars for conflicts
  • ✓  Met with the golf facility (Adventure Golf Center in Lincoln, Nebraska)
  • ✓  Received a GolfStatus demo
  • ✓  Brainstormed event ideas with the planning team and our GolfStatus Account Manager
  • ✓  Practiced our putting skills

 
Golf Tournament Ideas That Raise More Money: In-Kind Donations
 

There are a ton of ways to boost your golf tournament’s fundraising revenue. This blog series has explored various ideas to not only raise more money, but make your golf tournament even more fun and engaging for everyone.

 

posts in this blog series


 

What Are In-Kind Donations?

In-kind donations are donations of any kind other than cash. They could be things like goods, services, or expertise. In-kind donations are attractive to businesses because they don’t necessarily have to consider budgets and cash flows to make such a gift. They might have excess inventory or products they’re looking to move or have already spent or allotted their charitable dollars for the year but still want to find a way to support your event. In short, in-kind donations can be a simpler way for businesses and companies to give.

 
Two photos describing in-kind donations used as auction packages at a golf fundraiser.
 

How Can I Use In-Kind Donations for My Golf Tournament?

There are a number of ways to leverage in-kind donations for your golf tournament, for everything from player gifts to auction items to food or drinks. They can enhance the overall tournament experience for golfers, as they walk away with great gifts and have the chance to win exciting prizes.

Keep in mind that in-kind donations can also be considered sponsorships, in lieu of a monetary contribution, so be sure you’re recognizing in-kind sponsors the same way you would traditional sponsors. For example, a restaurant might be willing to donate boxed lunches to your tournament, so it’s appropriate to recognize them on your event website and any promotional items as the Lunch Sponsor.

 

How Can In-Kind Donations Help Raise More Money?

In-kind donations replace tournament items you might otherwise spend money on, which leaves more dollars for your cause. These can also help drive participation from both golfers and sponsors, filling your tournament’s field and driving revenue. More commonly, in-kind donations can be leveraged for raffle prizes, pin prizes, and auction items.

Some examples of in-kind donations for golf tournaments include:

  • Golfer swag bag items

  • Pin prizes

  • Auction items

  • Contest prizes

  • Raffle prizes

  • Food and beverage

  • Logo or graphic design

  • PR or promotional services

  • Printing services


Our friends at Dormie Network Foundation are committed to supporting nonprofits by offering in-kind donations of national golf membership and Stay and Play Packages. These high-end donations can help raise thousands of dollars for your cause. Find out more and request consideration.


How Do I Ask for In-Kind Donations?

Reach out the same way you would for the rest of your sponsorship offerings. Make a formal, specific request, then follow up if you don’t get a response. Start with businesses your organization or planning team members have a relationship with for the best response, but don’t be afraid to make a cold request. Consider reaching out to the sponsors who are already on board to see if they have any promotional items they would be willing to donate for player gift bags or raffle items. They get additional exposure and you get another chance to boost revenue.

If a business says no to a monetary contribution for a sponsorship, shift your ask to any in-kind donation instead. Be specific in your asks, otherwise you might end up with items that are of no use to your organization or event. You might also list specific in-kind sponsorships on your golf tournament’s event website so folks can jump onboard.

SPONSOR REQUEST & FOLLOW UP Template

Use this customizable template to help you reach out to prospective sponsors.


 

Raise More Money With GolfStatus

GolfStatus’ exclusive sponsorships, built-in fundraising tools, and tournament add-ons can help you raise more money for your cause. Plus, the platform’s time-saving automations and tournament management tools will make sure you spend less time dealing with spreadsheets and bouncing between platforms and more time stewarding donors, selling sponsorships, and making your tournament unforgettable. Nonprofits can qualify to use GolfStatus at no cost through the Golf for Good program. Click the button below to find out more and get in touch with our team.

 
 
 
GolfStatus’ Veterans Are Making a Difference Through Golf
 
A collage of military service photos and the American flag

GolfStatus is incredibly proud to work with golf tournaments and organizations that serve our country’s veterans. These extraordinary men and women have served with honor, bravery, and resilience. On this Veterans Day, GolfStatus thanks all those who have worn the uniform of our armed forces for their heroic sacrifices, and recognizes the service of two of our own, Account Manager Ken Boatman and Client Success Director Cash Dinkel.


Ken Boatman joined the U.S. Army in November of 1985, looking for a sense of purpose and structure in his life and seeking to take advantage of the Army’s educational benefits. He was commissioned as an officer in 1988 and was hired full-time with the Nebraska Army National Guard in 2000.

He vividly remembers the events of September 11, 2001. After watching in horror on television as the planes hit the Twin Towers, Ken recalls everyone at the Nebraska Army National Guard headquarters springing into action—locking down buildings, closing the gates, and checking in with armories around the state that were in their command. “We knew our lives in the military were going to change after that, and it most certainly did.” Less than a month later, Ken says his team was prepping units from the Nebraska Army National Guard to deploy.

Two men in military uniforms pose next to a building in Afghanistan

Ken Boatman during his tour in Afghanistan

 

Ken served one tour in Afghanistan for 10 months, with two months of pre-deployment training at Fort Riley, Kansas. He recalls being part of a four-vehicle convoy traveling from Kabul through the dangerous town of Pole-e Alam his second week in country, when the convoy came under gunfire. “That was the scariest time in my military service,” he says. “Luckily no one on our team was hit, but I thought to myself, ‘this is going to be a long nine months.’” He later served a nine-month deployment at Guantanamo Bay in 2017.

Throughout his military service, Ken was an Infantry, Armor, and Logistics officer, achieving the rank of Major. He retired in June 2018 with over 32 years of service, with 23 years of full-time service. He came to GolfStatus in 2021.


Cash Dinkel served in the Nebraska Army National Guard from 2012 through 2020. With a young daughter and family to provide for, the value of military service and its educational and long-term veterans benefits were appealing to Cash, so he enlisted. After basic training, Cash was able to go to school full-time while serving in the National Guard.

Cash Dinkel, Nebraska Army National Guard

 

Cash was an 88M - Motor Transport Operator as part of the Army’s transportation logistics team, where he helped safely transport cargo, troops, and provide advanced mobility. Over his eight years in the Guard, he earned a Sharpshooter Badge along with the Army Badge for Physical Fitness. Cash was also awarded an Army Service Ribbon and National Defense Service Medal.

Though he was never deployed, Cash was part of preparing teams for deployment and trained for a variety of possible missions. “Getting trained on how to shoot the MK 19 grenade launcher was really cool,” Cash says. “It’s a piece of equipment that supports troops in a variety of ways, so we were ready to go if ever called into action.”

During his time in the National Guard, Cash earned a PGA Golf Management degree from the University of Nebraska-Lincoln and worked at several golf courses before coming to GolfStatus after he was discharged in 2020.


veterans’ organizations

GolfStatus is proud to work with these, and many other organizations, as they help veterans and their families in a variety of ways, including taking care of their mental and physical health, building bonds with other veterans with shared experiences, and navigating the complexities of post-military life. Learn more about how these organizations are serving those who served our country:

You can find a charity golf tournament powered by GolfStatus in your area that benefits veterans' causes. Browse events by date, location, and register today!

 
 
Friends Come Together Through Golf to Support the Cystic Fibrosis Foundation
 
Four men pose with a young boy on a golf course

An offhand comment about a golf tournament in a group text among Adam Sedivy’s friends was the spark for raising over $22,000 for the Cystic Fibrosis Foundation. Adam’s son, Brantley, was diagnosed with cystic fibrosis as a newborn. The longtime friends are all avid golfers, and in a group chat, someone jokingly suggested that they put together a golf tournament. As time went on, the joke became serious, and it turned into the Brantley’s Buddies Golf Classic.

Cystic fibrosis is a genetic disorder that affects the lungs, pancreas, and other organs. The Cystic Fibrosis Foundation says that close to 40,000 kids and adults in the U.S. are living with cystic fibrosis. “Brantley is a great kid and such a trooper when it comes to all the medicines and treatments he’s on,” says Adam. Cystic fibrosis is a progressive disease, but thus far, Brantley is taking it all in stride.

A man and young boy pose on a golf course

Adam and Brantley Sedivy

 

“We all love to golf and decided we could do it for a good cause,” says CJ Barone, a member of the Brantley’s Buddies board. “We kept thinking, ‘why not us?’ We had nothing to lose and everything to gain with a tournament.”

In April of 2022, the group, consisting of Adam, Brantley’s mom Logan, CJ, Dylan Frank, and Garrett Riley, officially started planning for their first annual event for November. While Dylan has been a PGA Pro at several golf facilities in the area and has experience with golf tournaments, the rest of the group wasn’t sure where to start. They stumbled upon a website for a local tournament in North Carolina that used GolfStatus. “We were originally going to find a way to build our own website for the tournament, but then we found GolfStatus,” says Adam.

 

TECH DRIVES SUCCESS

Brantley’s Buddies qualified to use GolfStatus’ tournament management software at no cost through the Golf for Good program since it was raising money for a 501(c) nonprofit in the Cystic Fibrosis Foundation. GolfStatus gave the group an easy way to consolidate everything they needed all in one place—registration, sponsors, teams, hole assignments, and payments. “Especially as a group of guys who hadn’t done this before, it was nice having everything in one central location that we could all access when we needed to,” says Dylan. Adam says having a singular place to collect and hold funds just for the tournament was especially helpful.

Because the tournament was just starting out, the planning group wasn’t sure what kind of sponsor or golfer interest they would see right off the bat. But the tournament was an instant draw, thanks to the support from the surrounding community. “We sold out our teams in just over three weeks, which was incredible,” says Adam. He says they utilized online channels to promote the event, and the interest was very organic. Because they had a GolfStatus event website, they skipped printing flyers or mailers, and used online channels like social media, email, and word of mouth to drum up interest.

Brantley's Buddies Golf Classic golf tournament website

An event website made it simple for Brantley’s Buddies to promote the tournament, collect registrations, and sell sponsorships.

 

Sponsorships had similar success, with the team tapping into their networks to reach out to local businesses and some corporate sponsors. Brantley’s Buddies took advantage of GolfStatus’ exclusive Technology Sponsorship, building it into the title sponsor. They sold a pin flag sponsorship and purchased GolfStatus’ hole-in-one contest package, building the cost into the Par 3 sponsorships. In-kind sponsorships were just as important. Food for the tournament was donated in exchange for a sponsorship, along with silent auction items.

The tournament also utilized GolfStatus’ hassle-free live scoring to track scores for the round. They sent emails ahead of the event reminding golfers about the live scoring feature and asking them to download the free GolfStatus app ahead of time. Most teams used it to submit their scores, which made finalizing the tournament’s results easy and efficient.

Adam says having the right people involved was a huge part of the tournament’s success in its first year. They leaned on each person’s individual strengths to make the tournament happen—from organization, sponsor sales, promotion, and the golf specifics—combined with the infrastructure GolfStatus provided. “GolfStatus helped us find ways to make the tournament so much more professional than we ever could have dreamed out of the gate,” says CJ. “It gave us the platform to be able to raise money for our buddy’s kid and propelled us to success.”

 

GOLFING FOR GOOD

Every cent raised from the tournament—around $22,000—went directly to the Cystic Fibrosis Foundation. Adam says the Foundation has been so helpful during their family’s journey and they wanted to contribute to finding a cure. The organization also provides counselors, parent and family groups, and a variety of resources on topics like day-to-day patient care and understanding hospital bills.

A family photo of a mother, father, two sons, and a dog

The Sedivy family: Mom Logan, dad Adam, big brother Rylan, Brantley, and Fosters the Australian shepherd

 

The Foundation sent a team to the golf event, where they set up a booth on the first hole and mingled with golfers, passed out materials, and helped bring awareness and connect people to the cause. “They’ve been a great partner, and we’re excited to have them at the event again this year,” Adam says.

 

building momentum

Brantley turned four this year and started taking golf lessons, so naturally he’s excited to be back on the course at this year’s tournament. And now that they have one year of planning under their belt, Adam and the rest of Brantley’s Buddies are bringing the excitement and momentum from the inaugural event into its second year. In addition to expanding the silent auction, they’re bringing in GolfStatus partner BackSwing Golf Events for a closest to the pin contest on a par three hole, both to drive additional dollars and make the tournament more fun and exciting.

Four men pose on a golf course at a golf fundraiser

Adam Sedivy, CJ Barone, Dylan Frank, and Garrett Riley

 

The 2023 tournament sold out in just two weeks, with much of the 2022 field returning for the second year. Because of the high interest and community support, they were able to raise sponsorship pricing to drive more revenue and an even bigger donation to the Cystic Fibrosis Foundation. They’re also applying for 501(c)(3) status for Brantley’s Buddies as an official nonprofit organization so they can do even more to raise funds and awareness for cystic fibrosis.

Brantley’s Buddies are once again leaning on GolfStatus to help streamline planning and tournament execution. After a successful first year, it was a “no brainer” to continue to use the software. “GolfStatus was a game changer for us,” says CJ. “We probably said no less than 20 times throughout planning, ‘thank goodness for GolfStatus!’”

 

Qualify for Golf for Good

Nonprofit organizations and third parties (like Brantley’s Buddies) planning golf tournaments to benefit one can qualify to use GolfStaus’ tournament management tech at no cost. Save time with built-in automations and time-saving tools, and raise even more money with fundraising tools and exclusive sponsorships. Plus, take advantage of GolfStatus’ in-house client success team to coach you every step of the way. Click below to learn more and get in touch with the GolfStatus team!

 
 
 
6 Ways to Use Your Golf Event Website’s Donate Button
 

Your event website functions as the home base for your golf tournament, where folks can find out more about the event, learn about your organization, and register or purchase a sponsorship. Your event website also has a secret weapon—the donate button.

A graphic of an event website's donate button

It’s a more-powerful-than-you-think tool that you can use to do far more than simply accept donations. You can collect payments for a number of tournament add-ons via the donation button. This keeps all payments and event revenue in one spot, making it easy to track income, simplify accounting, and run robust event reports.


How Does It Work?

Simply send folks right to the donate page on your event website. If you’re sending information to participants electronically (via email or push notifications), include a clickable direct link. If you’re using any printed materials (like flyers or signage), add a QR code golfers can scan on their phone that takes them right to the donation page. Use the page to:

1. Collect Donations

Build strategic donation asks into your tournament day using emails, push notifications, social media, and in-person appeals. Challenge golfers to donate their final score or the score of the winning team or set up a donation station to collect gifts. You’ll onboard new donors you can further steward after the tournament!

2. Show Progress Toward Your Fundraising Goal

Donors love seeing the impact their gift is making. A quick and easy way to do that is having a bar that tracks progress toward your donation goal. Make sure donors can see it during checkout so they can instantly see how their gift has helped move the needle.

 
A screenshot of an event website with a progress bar

Event websites powered by GolfStatus make it easy for you to track your event day fundraising goal.

 

3. Collect Auction Payments

Particularly if you’re not using a standalone online auction platform or one that doesn’t process payments, you need an easy way for winning bidders to pay for their items. Simply direct folks to the donate page and make a note of the item or items they won for reporting purposes.

4. Pay for On-Course Games & Contests 

On-course games and contests are a great way to raise additional dollars the day of the tournament. Golfers can pay to have a pro take the tee shot for them, enter a putting contest, or participate in any other fun on-course competition right from the event website. Alternatively, you could set up specific packages for games and contests and direct folks to the registration page if you’re interested in separating those out for accounting purposes.

 

Golfers participate in a “blind putt hole” on-course game at a golf fundraiser.

 

5. Track Matching Donations

If you have a donor willing to match donations made the day of the tournament, sending everything through the event site makes it super simple to track the match. Highlight how donors’ gifts will be matched (if it’s a 1:1 match or other ratio plus the maximum match amount) and recognize the generous donor (if they want to be publicly recognized, that is).

6. Sell Mulligans or Raffle Tickets 

Allow golfers to buy these when they check in on tournament day, or consider setting up a station or stations on the golf course where folks can buy mulligans or raffle tickets. Setting up a station before a particularly difficult hole might boost your mulligan sales! You also have the option to build out mulligan or raffle tickets packages, like mentioned under on-course games and contests.

 
A golfer uses his phone to purchase mulligans at a golf fundraiser through the event site's donate button.

Golfers can make a payment or donation right from their mobile phone before, during, or after the golf tournament.


Final Thoughts

The last thing you want to worry about on tournament day is hanging on to a wad of cash, manually entering credit card numbers, or reconciling Venmo payments. Instead, direct golfers to your event website and keep everything in one, unified place to simplify your post-tournament accounting.

GolfStatus’ tournament management software makes it simple. It starts with a professional event website, is powered by an industry-leading support team and an intuitive backend that’s easy for avid golfers and non-golfers alike, and ends with robust reporting and printouts. Best of all, nonprofits (and third parties holding golf tournaments to benefit a nonprofit or charity) can qualify to use GolfStatus’ platform at no upfront cost through the Golf for Good program. It’s not too good to be true! Click the button to find out more and get qualified.

 
 
Ken's Krew Broadens Its Golf Fundraising Efforts in Three States With GolfStatus
 
A Ken's Krew worker poses with their Home Depot team wearing bright orange aprons.
 

organization Snapshot

In 1997, two families in Pennsylvania came together to find a solution. Their children with neurodevelopmental disabilities would soon be aging out of school-based assistance programs and they wondered what would come next for their kids as young adults. They made a connection with Ken Langone, one of the founders of Home Depot, who pledged to help these individuals and others like them find meaningful careers in Home Depot stores, and Ken’s Krew was born. “The cool thing about getting this started was how the customers and the other associates accepted them as workers,” says Karen LaPera, one of the founding families and current Chief Operating Officer at Ken’s Krew. “We’re so blessed that Ken and Home Depot gave us this opportunity.”

Over 25 years later, over 900 adults in nine states with disabilities have been trained and employed in Home Depot stores, many for 10 years or more. “It’s not just a job at that point, it’s a career,” says Terri Neipert, Executive Director at Ken’s Krew, reiterating the goal to help these individuals find purpose and meaningful careers. Ken’s Krew is working to expand into additional states and build partnerships with major employers in the retail and hospitality industries.

 

The Challenge

The original Ken’s Krew golf fundraisers were led by families in various states to raise money for programs that assess, train, and place individuals in employment and provide ongoing support services over the long term. “It’s harder to find funding for the long-term job retention support,” Terri says, which is why golf became such a valuable piece of the fundraising pie for this important work. The family-led events ground to a halt during the pandemic, and have since transitioned from being planned by families to Terri, Karen, and their team.

Ken’s Krew had also expanded its work into other states, launching golf fundraisers in those areas. With so many details to manage for multiple tournaments and a transition in leadership, they knew they needed some kind of tool to keep everything moving forward, as well as an easier way to collect and manage golfer and donor information.

Four Ken's Krew employees give a thumbs up next to a sign for a putting contest at a golf fundraiser.
 

The Solution

Terri had been on GolfStatus’ email list for several months, but it wasn’t until she saw a case study about Riverside Ranch’s annual golf tournament that she reached out to GolfStatus. “We get emails about different software and companies all the time,” Terri says. “But not all of them get the nonprofit side of things and come with a helpful team like GolfStatus does.”

She connected with the GolfStatus team to get things moving ahead of the 2022 slate of events and ease the transition from the families planning the tournaments to Terri and her team. “GolfStatus helped make the transition much smoother, making sure we had what we needed,” she says.

 

The Results

The Ken’s Krew team took full advantage of all that GolfStatus has to offer its nonprofit clients, including a free event website and no-cost access to its tournament management software through the Golf for Good program. “I kept trying to figure out what the catch was—but there really isn’t a catch!” says Terri.


I kept trying to figure out what the catch was—but there really isn’t a catch!
— Terri Neipert, Executive Director at Ken’s Krew

Ken’s Krew also tapped into GolfStatus’ one-stop-shop vendor Marketplace for pin flags, hole-in-one insurance, and on-course entertainment from BackSwing Golf Events. “Why would I look elsewhere when everything is there that I need?” says Terri. They also utilized a Dormie Network Stay and Play package, donated by the Dormie Network Foundation, as a high-end auction item that drove additional dollars. All in all, Terri says GolfStatus “significantly added to the overall value of the events.”

 
Ken's Krew used a GolfStatus event website to collect registrations and share information about the organization.

Ken’s Krew leveraged a GolfStatus event website for each of its golf events to collect registrations and donations, provide sponsor exposure, and share information about the organization.

 

Ken’s Krew had previously used a different, costly software platform for online registration and payment processing for the first post-COVID event, with frustrating results. “We actually lost money because people weren’t able to get their credit cards processed the day of the event and we got no support,” Terri says. “GolfStatus was super responsive when we had questions and helped us troubleshoot the day of the event as golfers used the app to pay for auction items.”


GolfStatus was super responsive when we had questions and helped us troubleshoot the day of the event as golfers used the app to pay for auction items.
— Terri Neipert, Executive Director at Ken’s Krew

GolfStatus’ in-house client success team was invaluable for the planning teams from start to finish. “We asked a lot of questions but they never once made me feel like I was a burden,” Terri says. “It’s not just the useful software but the people behind it. They responded quickly to any question or issue—I don’t know that I can say that about anyone else we work with.”

 

Beyond the dollars raised from the tournament itself—golfer registrations and sponsorships, namely—Terri says the ability to collect donations right on the event website was invaluable. “People hear about the tournament and go check out the website even if they know they aren’t going to be able to play in the event,” she says. “But then they see the donation tracker and that they can support us with a donation and it prompts them to do so.”

connecting to the cause

An important part of successful charity golf tournaments is finding opportunities to create cause connection and engagement with the organization. For Ken’s Krew, golf events are of course about bringing in funds to provide their services at no cost, but they’re also a chance for workers’ families, partner employers, and the community more involved. What’s more, Ken’s Krew workers often help out or participate in the golf tournament, helping golfers and sponsors better understand and connect with the cause they’re supporting through golf.

There’s even a cause connection for Ken’s Krew staff. “When you’re sort of in the backend of an organization and away from the programmatic work, like Karen (LaPera) and I are, having a day where we can be out with our workers and see them be engaged reminds us why we do what we do,” says Terri. “It really is a moment that reminds us of our mission.” Karen echoes that sentiment. “There’s a lot of warming your heart at these golf events!”

 
Smiling golfers and a Ken's Krew worker at an annual golf fundraiser.
 

Looking to the future

So far, Ken’s Krew has held golf events in New Jersey, Florida, and Atlanta, all as a means to feel out different markets, make connections, and bring in resources for their work in those states. Terri says they may expand further into other states they serve and bring on more partner employers. With 25 years under their collective belts, the organization is planning for what the next 25 years might hold. “DEI [diversity, equity, inclusion) has made employment for this population more commonplace, but we’re looking further into the future and what it means to employ people with neurodevelopmental disabilities,” Terri says.

Though neither Terri or Karen are golfers, they recognize the fundraising value of golf and have continued to invest their time and resources. “If I had to give one piece of advice for someone planning a golf tournament, it’s tapping into the resources you have at your disposal,” says Terri. “And that includes GolfStatus! I firmly believe that we wouldn’t have been able to hold these events without it.”


 

Get qualified for Golf for Good

The Golf for Good program gives qualifying 501(c1) organizations and third parties planning golf events on their behalf no-cost access to GolfStatus’ tournament management software. Get an event website, online registration and payment processing, premium sponsorships, golf-specific tools, and an A+ support team there to help every step of the way. Click the button below to learn more and get qualified!