How to Create a Facebook Event for Tournaments, League Nights, & Other Events


Setting up a Facebook event page for your golf tournaments, league nights, and other events is an easy (and free!) way to keep them in front of players, including members, guests, and the community as a whole. Event pages are easy to share and follow, they make it easy to communicate info to participants and followers, and they pop up when folks within your golfers’ networks follow and share them. They’re also free, and only take a few minutes to create. Here’s how to do it.

  1. Create an event. From the Facebook business page for your organization, select events, then create event.

  2. Fill in details. Add a title for your golf tournament, upload a photo, fill in additional details, and select a date and time. Choose your golf facility in the location field, which will tie the event back to your facility’s Facebook page. Choose an event category and add keywords, which will make your event easier to find. Keywords also help Facebook determine where and how to recommend your tournament to people who might be interested.

  3. Add GolfStatus. Under co-hosts, begin typing and select GolfStatus. Adding us to your event keeps it on our radar, so we can promote it to our followers and app user base of thousands of avid golfers. As you post and share your event, we’ll do the same to help spread the word.

  4. Add a charity or cause. If the event is benefitting a specific cause, charity, or other organization, add their page as a co-host too. This increases exposure for the event and encourages more engagement.

  5. Add your event website. In the ticket URL field, paste the link to your GolfStatus registration website. This directs Facebook users right to your event’s online registration page, where they can instantly purchase an individual or team registration and/or sponsorship.

  6. Share and engage. Once set up, share your event page regularly, tagging GolfStatus, event sponsors, beneficiaries and associated causes, your golf facility, and other key followers. Tagging these folks is a great way to show appreciation and recognition for their support; it also ensures that your posts reach a larger audience.

  7. Promote. As the tournament draws closer, consider boosting your posts as you make one last push to attract supporters. The day of the event, be sure to share live leaderboards on your facility’s page so spectators can follow along and stay engaged.

Streamline registration and reduce tournament prep, promo, and execution from weeks to minutes with better tools.

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Katie CasillasComment